Back to Directory

Culto

Shopify

culto.life

Culto is a Mexican family-owned online store specializing in premium organic cacao and chocolate products sourced from Mexican heritage cacao. Their product range includes chocolate bars, cacao nibs, cacao powder, chocolate clusters, hazelnut spreads, ceremonial cacao, and gift bundles, with a focus on supporting traditional Mexican cacao farming practices.

Food & Drink
Flow
US / MXN
PayPal
Visit Store

Performance Needs Attention

This store scores 47/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.

Products

58

Collections

24

Pages

22

Blog Posts

233

CommerceRank Score

Overall store health assessment based on 5 key factors

D

50/100

performance5/25 (Poor)
catalog10/25 (Small)
tech Stack10/20 (Partial)
theme10/15 (Established theme)
content15/15 (Rich)

Top Recommendations

  • Critical: PageSpeed below 50 is hurting conversions
  • Add a reviews platform to build customer trust

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 27 Feb 2026

Overall Ranking

#12636 / 16375

Faster than 23% of stores

Food & Drink Ranking

#1037 / 1334

Top 78% in category

Category Avg Performance

56

-9 below avg

Category Avg LCP

1.7s

Slower than avg

47

Performance

87

Accessibility

92

SEO

Core Web Vitals

LCPneeds work

3.8s

Largest Contentful Paint

CLSgood

0.050

Cumulative Layout Shift

INPgood

141ms

Interaction to Next Paint

Additional Metrics

Store Audit

Actionable insights compared to 1794 Food & Drink stores

#609 in Food & Drink

Above average (top 34%)

75% below average

58 products vs 235 avg

Slower than 78% of Food & Drink stores

PageSpeed score: 47/100

Category Benchmarks

Compared to 1794 stores in Food & Drink

Products58 / avg 235

75% below average

avg

Collections24 / avg 34

29% below average

avg

Pages22 / avg 18

22% above average

avg

Blog Posts233 / avg 46

407% above average

avg

Theme & Design

Theme Name

Flow

Type

Theme Store

Theme Store ID

801

Tech Stack

Platform

Shopify

Payment / Finance

PayPal

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

Unknown

Market Position

Above average catalog size

Top 34% by catalog size

Content Investment

high

Strong content (233 blogs, 22 pages)

Tech Stack Maturity

Developing stack

No review platform (26% of category uses one)

Business Sophistication

Developing

InternationalModern Theme

Store Timeline & History

Feb 2026

58 products24 collections22 pages233 blogs

Is this your competitor?

Get a free audit and see how you compare

Compare

About Culto

Culto is a food & drink ecommerce store built on Shopify and operating in US. The store currently offers 58 products organized across 24 collections, making it comparable in size for the food & drink category.

Theme and Design

Culto uses the Flow theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, Culto achieves a performance score of 47/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 87/100 for accessibility and 92/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Culto has not implemented a third-party review platform and offers PayPal for payment flexibility.

Competitive Positioning

Within the Food & Drink category, Culto ranks #609 out of 1794 stores we track. This places them in the top 34% of food & drink stores by product catalog size.

Last scanned

Feb 25, 2026

Culto | Food & Drink Store Analysis | CommerceRank