Debut
boardwalkmacaroons.com
Tripician's Macaroons is an Atlantic City Boardwalk bakery established in 1910, offering handcrafted almond and coconut macaroons, biscotti, brownies, cookies, breads, fudge, popcorn, chocolates, and chocolate-covered pretzels. The store provides retail baking with scratch-made items on premises and ships nationwide, including custom gifts, gift baskets, and corporate gifting options.
Products
59
Collections
8
Pages
11
Blog Posts
152
CommerceRank Score
Overall store health assessment based on 5 key factors
57/100
Top Recommendations
- Migrate from legacy OS 1.0 theme to OS 2.0 for better performance and features
- Add a reviews platform to build customer trust
- Consider BNPL options to increase average order value
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 27 Feb 2026
Overall Ranking
#2424 / 16375
Faster than 85% of stores
Food & Drink Ranking
#153 / 1334
Top 11% in category
Category Avg Performance
56
+16 above avg
Category Avg LCP
1.7s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 1794 Food & Drink stores
#603 in Food & Drink
Above average (top 34%)
75% below average
59 products vs 235 avg
Faster than 89% of Food & Drink stores
PageSpeed score: 72/100
No BNPL options
52% of Food & Drink stores offer PayPal
Category Benchmarks
Compared to 1794 stores in Food & Drink
75% below average
avg
76% below average
avg
39% below average
avg
230% above average
avg
Category Intelligence
How Debut compares to other food & drink stores
11%
of Food & Drink stores use this theme
Insights
- 52% of Food & Drink stores offer PayPal
Theme & Design
Theme Name
DebutType
Theme Store
Tech Stack
Platform
No additional integrations detected
Business Profile
Store maturity and operational indicators
Stable
Unknown
Above average catalog size
Top 34% by catalog size
high
Strong content (152 blogs, 11 pages)
Tech Stack Maturity
Basic stack
Business Sophistication
Emerging
Store Timeline & History
Feb 2026
Similar Food & Drink Stores
Other food & drink stores with similar size
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About Debut
Debut is a food & drink ecommerce store built on and operating in US. The store currently offers 59 products organized across 8 collections, making it comparable in size for the food & drink category.
Theme and Design
Debut uses the Debut theme from the Shopify Theme Store. This theme choice is used by 11% of food & drink stores.
Performance Analysis
Based on Google PageSpeed Insights, Debut achieves a performance score of 72/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 86/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Debut has not implemented a third-party review platform. Compared to other food & drink stores, 52% of food & drink stores offer paypal
Competitive Positioning
Within the Food & Drink category, Debut ranks #603 out of 1794 stores we track. This places them in the top 34% of food & drink stores by product catalog size.
Last scanned
Feb 24, 2026