Darkmoonfayre
darkmoonfayre.net
Darkmoon Fayre Design specializes in handmade, limited edition artisan jewelry created by an independent designer and maker. Each piece is individually hand-crafted and features natural gemstones, precious metals like sterling silver and gold, with designs available in various colors and finishes.
Products
149
Collections
58
Pages
15
Blog Posts
9
CommerceRank Score
Overall store health assessment based on 5 key factors
66/100
Top Recommendations
- Improve PageSpeed performance to 70+ for better conversions
- Add a reviews platform to build customer trust
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 21 Feb 2026
Overall Ranking
#2 / 16375
Faster than 100% of stores
Jewellery & Watches Ranking
#1 / 758
Top 0% in category
Category Avg Performance
57
+10 above avg
Category Avg LCP
1.8s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 1082 Jewellery & Watches stores
#6 in Jewellery & Watches
Top 1% of stores
81% below average
149 products vs 802 avg
Faster than 100% of Jewellery & Watches stores
PageSpeed score: 67/100
Category Benchmarks
Compared to 1082 stores in Jewellery & Watches
81% below average
avg
19% below average
avg
46% below average
avg
80% below average
avg
Theme & Design
Tech Stack
Platform
shopify
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Top 10% largest catalog
Top 1% by catalog size
low
Basic content (15 pages)
Tech Stack Maturity
Mature stack
Business Sophistication
Emerging
Store Timeline & History
Feb 2026
Similar Jewellery & Watches Stores
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About Darkmoonfayre
Darkmoonfayre is a jewellery & watches ecommerce store built on shopify and operating in GB. The store currently offers 149 products organized across 58 collections, making it comparable in size for the jewellery & watches category.
Theme and Design
Darkmoonfayre uses the Dawn theme from the Shopify Theme Store. This theme choice is used by 11% of jewellery & watches stores.
Performance Analysis
Based on Google PageSpeed Insights, Darkmoonfayre achieves a performance score of 67/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 97/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Darkmoonfayre has not implemented a third-party review platform and offers PayPal, Klarna, Zip (Quadpay) for payment flexibility.
Competitive Positioning
Within the Jewellery & Watches category, Darkmoonfayre ranks #6 out of 1082 stores we track. This places them in the top 1% of jewellery & watches stores by product catalog size.
Last scanned
Feb 23, 2026
