Daru Deals
daru-deals.com
Daru-Deals is a Dutch children's retailer offering official licensed products from popular brands including Disney, Marvel, Nickelodeon, Fortnite, Harry Potter, and L.O.L. Surprise. The store carries a wide range of kids' items including clothing, accessories, backpacks, pajamas, board games from publishers like 999 Games and White Goblin, and gift products.
Products
1,422
Collections
169
Pages
37
Blog Posts
3
CommerceRank Score
Overall store health assessment based on 5 key factors
68/100
Top Recommendations
- Improve PageSpeed performance to 70+ for better conversions
- Add a reviews platform to build customer trust
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 26 Feb 2026
Overall Ranking
#9765 / 16375
Faster than 40% of stores
Baby & Kids Ranking
#225 / 402
Top 56% in category
Category Avg Performance
56
-1 below avg
Category Avg LCP
1.7s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 575 Baby & Kids stores
#59 in Baby & Kids
Top 10% of stores
132% above average
1,422 products vs 612 avg
Slower than 56% of Baby & Kids stores
PageSpeed score: 55/100
Category Benchmarks
Compared to 575 stores in Baby & Kids
132% above average
avg
78% above average
avg
95% above average
avg
91% below average
avg
Theme & Design
Theme Name
Copy of Rise
Type
Theme Store
Theme Store ID
2738
Tech Stack
Platform
Shopify
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
Unknown
Top 10% largest catalog
Top 10% by catalog size
medium
Above-average content investment
Tech Stack Maturity
Mature stack
Business Sophistication
Developing
Store Timeline & History
Feb 2026
Similar Baby & Kids Stores
Other baby & kids stores with similar size
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About Daru Deals
Daru Deals is a baby & kids ecommerce store built on Shopify and operating in NL. The store currently offers 1,422 products organized across 169 collections, making it larger than average for the baby & kids category.
Theme and Design
Daru Deals uses the Copy of Rise theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Daru Deals achieves a performance score of 55/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 95/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Daru Deals has not implemented a third-party review platform and offers PayPal, Klarna for payment flexibility.
Competitive Positioning
Within the Baby & Kids category, Daru Deals ranks #59 out of 575 stores we track. This places them in the top 10% of baby & kids stores by product catalog size.
Last scanned
Feb 25, 2026
