Deumoon
deumoon.com
Deumoon is a Japanese self-gel nail brand offering easy-to-use gel nail products for at-home application. The store specializes in color gel polishes with various finishes (high-pigment, sheer, shimmer), peelable base coats, top coats, decorative gels, nail tools, and LED lights designed for convenient nail art and removal.
Products
147
Collections
82
Pages
82
Blog Posts
13
CommerceRank Score
Overall store health assessment based on 5 key factors
67/100
Top Recommendations
- Improve PageSpeed performance to 70+ for better conversions
- Add a reviews platform to build customer trust
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 27 Feb 2026
Overall Ranking
#8078 / 16375
Faster than 51% of stores
Beauty & Cosmetics Ranking
#174 / 403
Top 43% in category
Category Avg Performance
56
+3 above avg
Category Avg LCP
1.9s
Faster than avg
Performance
Accessibility
SEO
Core Web Vitals
1.7s
Largest Contentful Paint
0.000
Cumulative Layout Shift
87ms
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 572 Beauty & Cosmetics stores
#144 in Beauty & Cosmetics
Top 25% of stores
53% below average
147 products vs 315 avg
Faster than 57% of Beauty & Cosmetics stores
PageSpeed score: 59/100
Category Benchmarks
Compared to 572 stores in Beauty & Cosmetics
53% below average
avg
58% above average
avg
332% above average
avg
52% below average
avg
Theme & Design
Tech Stack
Platform
Shopify
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
Unknown
Larger than 75% of category
Top 25% by catalog size
high
Strong content (13 blogs, 82 pages)
Tech Stack Maturity
Developing stack
Business Sophistication
Developing
Store Timeline & History
Feb 2026
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About Deumoon
Deumoon is a beauty & cosmetics ecommerce store built on Shopify and operating in JP. The store currently offers 147 products organized across 82 collections, making it comparable in size for the beauty & cosmetics category.
Theme and Design
Deumoon uses the Impulse theme from the Shopify Theme Store. This theme choice is used by 3% of beauty & cosmetics stores.
Performance Analysis
Based on Google PageSpeed Insights, Deumoon achieves a performance score of 59/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 75/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Deumoon has not implemented a third-party review platform and offers PayPal for payment flexibility.
Competitive Positioning
Within the Beauty & Cosmetics category, Deumoon ranks #144 out of 572 stores we track. This places them in the top 25% of beauty & cosmetics stores by product catalog size.
Last scanned
Feb 25, 2026
