Dimm
dimm.is
DIMM is a specialized Icelandic design store offering curated children's clothing, baby products, and home décor items in Scandinavian style from renowned designers. The store features a range of products including infant and children's apparel, outdoor wear, accessories, and thoughtfully selected homeware and gift items.
Products
2,405
Collections
279
Pages
9
Blog Posts
2
CommerceRank Score
Overall store health assessment based on 5 key factors
47/100
Top Recommendations
- Add a reviews platform to build customer trust
- Consider BNPL options to increase average order value
Store Audit
Actionable insights compared to 575 Baby & Kids stores
#39 in Baby & Kids
Top 7% of stores
293% above average
2,405 products vs 612 avg
No BNPL options
64% of Baby & Kids stores offer PayPal
Category Benchmarks
Compared to 575 stores in Baby & Kids
293% above average
avg
194% above average
avg
53% below average
avg
94% below average
avg
Category Intelligence
How Dimm compares to other baby & kids stores
Insights
- 64% of Baby & Kids stores offer PayPal
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
Shopify
No additional integrations detected
Business Profile
Store maturity and operational indicators
Stable
Unknown
Top 10% largest catalog
Top 7% by catalog size
low
Basic content (9 pages)
Tech Stack Maturity
Basic stack
Business Sophistication
Emerging
Store Timeline & History
Feb 2026
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Other baby & kids stores with similar size
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About Dimm
Dimm is a baby & kids ecommerce store built on Shopify and operating in IS. The store currently offers 2,405 products organized across 279 collections, making it larger than average for the baby & kids category.
Theme and Design
Dimm uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Tech Stack
Beyond the core Shopify platform, Dimm has not implemented a third-party review platform. Compared to other baby & kids stores, 64% of baby & kids stores offer paypal
Competitive Positioning
Within the Baby & Kids category, Dimm ranks #39 out of 575 stores we track. This places them in the top 7% of baby & kids stores by product catalog size.
Last scanned
Feb 25, 2026