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Directfishingsales

Shopify

directfishingsales.com

Direct Fishing Sales specializes in high-end bass fishing equipment and tackle from top brands including T-H Marine, Daiwa, 13 Fishing, Strike King, and Rapala. The store offers a comprehensive selection of casting and spinning rods, reels, fishing line, and both hard and soft baits for serious fishing enthusiasts.

Fishing
Mobilia
DE / EUR
PayPal +1
Visit Store

Performance Needs Attention

This store scores 36/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.

Products

284

Collections

108

Pages

2

Blog Posts

3

CommerceRank Score

Overall store health assessment based on 5 key factors

D

50/100

performance5/25 (Poor)
catalog15/25 (Growing)
tech Stack10/20 (Partial)
theme10/15 (Established theme)
content10/15 (Good)

Top Recommendations

  • Critical: PageSpeed below 50 is hurting conversions
  • PageSpeed is 20 points below Fishing category average (56)
  • Add a reviews platform to build customer trust

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 26 Feb 2026

Overall Ranking

#14821 / 16375

Faster than 9% of stores

Fishing Ranking

#80 / 90

Top 89% in category

Category Avg Performance

56

-20 below avg

Category Avg LCP

1.8s

36

Performance

82

Accessibility

92

SEO

Core Web Vitals

LCPunavailable

Largest Contentful Paint

CLSunavailable

Cumulative Layout Shift

INPunavailable

Interaction to Next Paint

Additional Metrics

Store Audit

Actionable insights compared to 129 Fishing stores

#39 in Fishing

Above average (top 30%)

87% below average

284 products vs 2,112 avg

Slower than 89% of Fishing stores

PageSpeed score: 36/100

Category Benchmarks

Compared to 129 stores in Fishing

Products284 / avg 2,112

87% below average

avg

Collections108 / avg 1,842

94% below average

avg

Pages2 / avg 193

99% below average

avg

Blog Posts3 / avg 515

99% below average

avg

Theme & Design

Theme Name

Mobilia

Type

Theme Store

Theme Store ID

464

Tech Stack

Platform

Shopify

Payment / Finance

PayPal
Zip (Quadpay)

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

Unknown

Market Position

Above average catalog size

Top 30% by catalog size

Content Investment

low

Basic content (2 pages)

Tech Stack Maturity

Mature stack

No review platform (25% of category uses one)

Business Sophistication

Emerging

InternationalModern Theme

Store Timeline & History

Feb 2026

284 products108 collections2 pages3 blogs

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About Directfishingsales

Directfishingsales is a fishing ecommerce store built on Shopify and operating in DE. The store currently offers 284 products organized across 108 collections, making it comparable in size for the fishing category.

Theme and Design

Directfishingsales uses the Mobilia theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, Directfishingsales achieves a performance score of 36/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 82/100 for accessibility and 92/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Directfishingsales has not implemented a third-party review platform and offers PayPal, Zip (Quadpay) for payment flexibility.

Competitive Positioning

Within the Fishing category, Directfishingsales ranks #39 out of 129 stores we track. This places them in the top 30% of fishing stores by product catalog size.

Last scanned

Feb 25, 2026

Directfishingsales | Fishing Store Analysis | CommerceRank