Flyfishwyo
flyfishwyo.com
Fly Fish Wyoming sells fly fishing-inspired clothing, jewelry, and home goods designed for anglers and outdoor enthusiasts. The brand creates apparel and lifestyle products rooted in Wyoming's fly fishing culture and outdoor heritage.
Performance Needs Attention
This store scores 44/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
230
Collections
53
Pages
11
Blog Posts
2
CommerceRank Score
Overall store health assessment based on 5 key factors
42/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- PageSpeed is 12 points below Fishing category average (56)
- Add a reviews platform to build customer trust
- Consider BNPL options to increase average order value
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 26 Feb 2026
Overall Ranking
#13260 / 16375
Faster than 19% of stores
Fishing Ranking
#71 / 90
Top 79% in category
Category Avg Performance
56
-12 below avg
Category Avg LCP
1.8s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 129 Fishing stores
#43 in Fishing
Above average (top 33%)
89% below average
230 products vs 2,112 avg
Slower than 79% of Fishing stores
PageSpeed score: 44/100
No BNPL options
57% of Fishing stores offer PayPal
Category Benchmarks
Compared to 129 stores in Fishing
89% below average
avg
97% below average
avg
94% below average
avg
100% below average
avg
Category Intelligence
How Flyfishwyo compares to other fishing stores
0%
of Fishing stores use this theme
Insights
- 57% of Fishing stores offer PayPal
Theme & Design
Tech Stack
Platform
Shopify
No additional integrations detected
Business Profile
Store maturity and operational indicators
Stable
Unknown
Above average catalog size
Top 33% by catalog size
low
Basic content (11 pages)
Tech Stack Maturity
Basic stack
Business Sophistication
Early stage
Store Timeline & History
Feb 2026
Similar Fishing Stores
Other fishing stores with similar size
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About Flyfishwyo
Flyfishwyo is a fishing ecommerce store built on Shopify and operating in LT. The store currently offers 230 products organized across 53 collections, making it comparable in size for the fishing category.
Theme and Design
Flyfishwyo uses the Expanse theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Flyfishwyo achieves a performance score of 44/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 85/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Flyfishwyo has not implemented a third-party review platform. Compared to other fishing stores, 57% of fishing stores offer paypal
Competitive Positioning
Within the Fishing category, Flyfishwyo ranks #43 out of 129 stores we track. This places them in the top 33% of fishing stores by product catalog size.
Last scanned
Feb 25, 2026
