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Directluxurysolutions

Shopify

directluxurysolutions.com

Direct Luxury Solutions is a retailer and wholesaler of premium interior products including luxury flooring (vinyl plank, engineered wood, laminate, solid wood), tile, bathroom and kitchen sinks, mirrors, and wall panels. The company serves both residential and commercial customers through online browsing and in-person showroom visits.

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Performance Needs Attention

This store scores 26/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.

Products

188

Collections

20

Pages

7

Blog Posts

7

CommerceRank Score

Overall store health assessment based on 5 key factors

D

54/100

performance5/25 (Poor)
catalog15/25 (Growing)
tech Stack10/20 (Partial)
theme12/15 (Popular theme)
content12/15 (Rich)

Top Recommendations

  • Critical: PageSpeed below 50 is hurting conversions
  • PageSpeed is 30 points below Home Improvement category average (56)
  • Add a reviews platform to build customer trust

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 26 Feb 2026

Overall Ranking

#15953 / 16375

Faster than 3% of stores

Home Improvement Ranking

#326 / 334

Top 98% in category

Category Avg Performance

56

-30 below avg

Category Avg LCP

1.8s

26

Performance

86

Accessibility

100

SEO

Core Web Vitals

LCPunavailable

Largest Contentful Paint

CLSunavailable

Cumulative Layout Shift

INPunavailable

Interaction to Next Paint

Additional Metrics

Store Audit

Actionable insights compared to 503 Home Improvement stores

#196 in Home Improvement

Above average (top 39%)

88% below average

188 products vs 1,558 avg

Slower than 98% of Home Improvement stores

PageSpeed score: 26/100

Category Benchmarks

Compared to 503 stores in Home Improvement

Products188 / avg 1,558

88% below average

avg

Collections20 / avg 84

76% below average

avg

Pages7 / avg 23

70% below average

avg

Blog Posts7 / avg 55

87% below average

avg

Theme & Design

Theme Name

Empire

Type

Theme Store

Theme Store ID

838

Tech Stack

Platform

Shopify

Payment / Finance

PayPal

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

Unknown

Market Position

Above average catalog size

Top 39% by catalog size

Content Investment

low

Basic content (7 pages)

Tech Stack Maturity

Developing stack

No review platform (28% of category uses one)

Business Sophistication

Emerging

InternationalModern Theme

Store Timeline & History

Feb 2026

188 products20 collections7 pages7 blogs

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About Directluxurysolutions

Directluxurysolutions is a home improvement ecommerce store built on Shopify and operating in US. The store currently offers 188 products organized across 20 collections, making it comparable in size for the home improvement category.

Theme and Design

Directluxurysolutions uses the Empire theme from the Shopify Theme Store. This theme choice is used by 4% of home improvement stores.

Performance Analysis

Based on Google PageSpeed Insights, Directluxurysolutions achieves a performance score of 26/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 86/100 for accessibility and 100/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Directluxurysolutions has not implemented a third-party review platform and offers PayPal for payment flexibility.

Competitive Positioning

Within the Home Improvement category, Directluxurysolutions ranks #196 out of 503 stores we track. This places them in the top 39% of home improvement stores by product catalog size.

Last scanned

Feb 25, 2026

Directluxurysolutions | Home Improvement Store Analysis | CommerceRank