Directmednutrition
directmednutrition.com
DirectMed Infant Nutrition is a specialized e-commerce retailer focused on infant and toddler formula delivery. The store carries a wide variety of baby formula brands including standard formulas, hypoallergenic medical foods, and amino-acid based elemental formulas, with particular expertise in stocking hard-to-find specialty formulas.
Excellent Performance
This store scores 90/100 on PageSpeed - a top performer! This level of performance can positively impact conversions and SEO rankings.
Products
115
Collections
5
Pages
3
Blog Posts
3
CommerceRank Score
Overall store health assessment based on 5 key factors
73/100
Top Recommendations
- Migrate from legacy OS 1.0 theme to OS 2.0 for better performance and features
- Add a reviews platform to build customer trust
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 27 Feb 2026
Overall Ranking
#222 / 16375
Faster than 99% of stores
Baby & Kids Ranking
#7 / 402
Top 2% in category
Category Avg Performance
56
+34 above avg
Category Avg LCP
1.7s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 575 Baby & Kids stores
#263 in Baby & Kids
Above average (top 46%)
81% below average
115 products vs 612 avg
Faster than 98% of Baby & Kids stores
PageSpeed score: 90/100
Category Benchmarks
Compared to 575 stores in Baby & Kids
81% below average
avg
95% below average
avg
84% below average
avg
91% below average
avg
Theme & Design
Tech Stack
Platform
Shopify
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
Unknown
Above average catalog size
Top 46% by catalog size
low
Basic content (3 pages)
Tech Stack Maturity
Developing stack
Business Sophistication
Emerging
Store Timeline & History
Feb 2026
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About Directmednutrition
Directmednutrition is a baby & kids ecommerce store built on Shopify and operating in US. The store currently offers 115 products organized across 5 collections, making it comparable in size for the baby & kids category.
Theme and Design
Directmednutrition uses the Debut theme from the Shopify Theme Store. This theme choice is used by 9% of baby & kids stores.
Performance Analysis
Based on Google PageSpeed Insights, Directmednutrition achieves a performance score of 90/100 on mobile devices. This excellent score puts them among the top-performing stores in our database, indicating fast load times and a great user experience. The store also scores 88/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Directmednutrition has not implemented a third-party review platform and offers PayPal for payment flexibility.
Competitive Positioning
Within the Baby & Kids category, Directmednutrition ranks #263 out of 575 stores we track. This places them in the top 46% of baby & kids stores by product catalog size.
Last scanned
Feb 25, 2026
