Doelingandcompany
doelingandcompany.com
Doeling & Co. is a curated vintage and locally handmade home goods retailer offering hand-knotted Persian rugs, Turkish kilim rugs, wicker and rattan plant stands, and unique vintage finds for the home. The store positions itself as a conscious curator of decorative home accessories and vintage treasures.
Products
0
Collections
3
Pages
0
Blog Posts
3
CommerceRank Score
Overall store health assessment based on 5 key factors
36/100
Top Recommendations
- Migrate from legacy OS 1.0 theme to OS 2.0 for better performance and features
- Expand product catalog to improve store authority
- Add a reviews platform to build customer trust
- Add essential pages: About, Contact, FAQ, Shipping & Returns
Store Audit
Actionable insights compared to 673 Homeware stores
#646 in Homeware
Below 96% of stores
100% below average
0 products vs 898 avg
Category Benchmarks
Compared to 673 stores in Homeware
100% below average
avg
96% below average
avg
100% below average
avg
90% below average
avg
Theme & Design
Tech Stack
Platform
shopify
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
New (< 3 months)
Since Feb 2026
Smaller catalog (bottom 25%)
Top 96% by catalog size
low
Basic content (0 pages)
Tech Stack Maturity
Developing stack
Business Sophistication
Emerging
Store Timeline & History
Feb 2026
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About Doelingandcompany
Doelingandcompany is a homeware ecommerce store built on shopify and operating in GB. The store currently offers 0 products organized across 3 collections, making it comparable in size for the homeware category.
Theme and Design
Doelingandcompany uses the Debut theme from the Shopify Theme Store. This theme choice is used by 8% of homeware stores.
Tech Stack
Beyond the core Shopify platform, Doelingandcompany has not implemented a third-party review platform and offers PayPal for payment flexibility.
Competitive Positioning
Within the Homeware category, Doelingandcompany ranks #646 out of 673 stores we track. This places them in the top 96% of homeware stores by product catalog size.
Last scanned
Feb 25, 2026
