Earthencoffeeroasters
earthencoffeeroasters.co.za
Earthen Coffee Roasters is a South African specialty coffee supplier offering hand-roasted 100% Arabica coffee beans and ground coffee for both retail and wholesale customers. The store provides nationwide delivery, coffee equipment, merchandise, and subscription services alongside complementary products like cold brew and gift packs.
Performance Needs Attention
This store scores 39/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
29
Collections
11
Pages
16
Blog Posts
10
CommerceRank Score
Overall store health assessment based on 5 key factors
49/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- PageSpeed is 17 points below Food & Drink category average (56)
- Consider BNPL options to increase average order value
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 26 Feb 2026
Overall Ranking
#14360 / 16375
Faster than 12% of stores
Food & Drink Ranking
#1183 / 1334
Top 89% in category
Category Avg Performance
56
-17 below avg
Category Avg LCP
1.7s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 1794 Food & Drink stores
#907 in Food & Drink
Below 51% of stores
88% below average
29 products vs 235 avg
Slower than 89% of Food & Drink stores
PageSpeed score: 39/100
No BNPL options
52% of Food & Drink stores offer PayPal
Category Benchmarks
Compared to 1794 stores in Food & Drink
88% below average
avg
68% below average
avg
11% below average
avg
78% below average
avg
Category Intelligence
How Earthencoffeeroasters compares to other food & drink stores
12%
of Food & Drink stores use judge.me
Insights
- 52% of Food & Drink stores offer PayPal
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
Shopify
Reviews Platform
judge.me
Business Profile
Store maturity and operational indicators
Stable
Unknown
Below average catalog size
Top 51% by catalog size
low
Basic content (16 pages)
Tech Stack Maturity
Developing stack
Business Sophistication
Emerging
Store Timeline & History
Feb 2026
Similar Food & Drink Stores
Other food & drink stores with similar size
Is this your competitor?
Get a free audit and see how you compare
About Earthencoffeeroasters
Earthencoffeeroasters is a food & drink ecommerce store built on Shopify and operating in ZA. The store currently offers 29 products organized across 11 collections, making it comparable in size for the food & drink category.
Theme and Design
Earthencoffeeroasters uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Earthencoffeeroasters achieves a performance score of 39/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 76/100 for accessibility and 85/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Earthencoffeeroasters uses judge.me for customer reviews. Compared to other food & drink stores, 52% of food & drink stores offer paypal
Competitive Positioning
Within the Food & Drink category, Earthencoffeeroasters ranks #907 out of 1794 stores we track. This places them in the top 51% of food & drink stores by product catalog size.
Last scanned
Feb 25, 2026
