Earthglow
earthglow.com
Earthglow creates small-batch, handpoured candles and home fragrance products infused with essential oils and premium fragrances. Their collection emphasizes mood-focused storytelling candles, wax melts, and recently launched mood mists, all crafted without common toxins or harsh chemicals.
Performance Needs Attention
This store scores 32/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
97
Collections
15
Pages
5
Blog Posts
3
CommerceRank Score
Overall store health assessment based on 5 key factors
60/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- PageSpeed is 25 points below Candle & Home Fragrance category average (57)
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 27 Feb 2026
Overall Ranking
#15449 / 16375
Faster than 6% of stores
Candle & Home Fragrance Ranking
#178 / 186
Top 96% in category
Category Avg Performance
57
-25 below avg
Category Avg LCP
1.9s
Faster than avg
Performance
Accessibility
SEO
Core Web Vitals
1.2s
Largest Contentful Paint
0.020
Cumulative Layout Shift
86ms
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 256 Candle & Home Fragrance stores
#82 in Candle & Home Fragrance
Above average (top 32%)
56% below average
97 products vs 220 avg
Slower than 96% of Candle & Home Fragrance stores
PageSpeed score: 32/100
Category Benchmarks
Compared to 256 stores in Candle & Home Fragrance
56% below average
avg
68% below average
avg
81% below average
avg
90% below average
avg
Theme & Design
Tech Stack
Platform
Shopify
Reviews Platform
judge.me
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
Unknown
Above average catalog size
Top 32% by catalog size
low
Basic content (5 pages)
Tech Stack Maturity
Advanced stack
Business Sophistication
Developing
Store Timeline & History
Feb 2026
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About Earthglow
Earthglow is a candle & home fragrance ecommerce store built on Shopify and operating in US. The store currently offers 97 products organized across 15 collections, making it comparable in size for the candle & home fragrance category.
Theme and Design
Earthglow uses the Prestige theme from the Shopify Theme Store. This theme choice is used by 7% of candle & home fragrance stores.
Performance Analysis
Based on Google PageSpeed Insights, Earthglow achieves a performance score of 32/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 89/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Earthglow uses judge.me for customer reviews and offers PayPal, Zip (Quadpay) for payment flexibility.
Competitive Positioning
Within the Candle & Home Fragrance category, Earthglow ranks #82 out of 256 stores we track. This places them in the top 32% of candle & home fragrance stores by product catalog size.
Last scanned
Feb 25, 2026