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Creativelyintentional

Shopify

creativelyintentional.com

Creatively Intentional is a candle and home fragrance retailer specializing in hand-poured soy candles and wax melts. The brand offers curated collections including seasonal offerings, classics, and special occasion candles designed for everyday living and gift-giving.

Visit Store

Products

88

Collections

21

Pages

10

Blog Posts

13

CommerceRank Score

Overall store health assessment based on 5 key factors

C

61/100

performance12/25 (Needs work)
catalog10/25 (Small)
tech Stack10/20 (Partial)
theme15/15 (Top 5 theme)
content14/15 (Rich)

Top Recommendations

  • Migrate from legacy OS 1.0 theme to OS 2.0 for better performance and features
  • Improve PageSpeed performance to 70+ for better conversions
  • Add a reviews platform to build customer trust

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 27 Feb 2026

Overall Ranking

#9003 / 16375

Faster than 45% of stores

Candle & Home Fragrance Ranking

#107 / 186

Top 58% in category

Category Avg Performance

57

+0 above avg

Category Avg LCP

1.9s

57

Performance

93

Accessibility

100

SEO

Core Web Vitals

LCPunavailable

Largest Contentful Paint

CLSunavailable

Cumulative Layout Shift

INPunavailable

Interaction to Next Paint

Additional Metrics

Store Audit

Actionable insights compared to 256 Candle & Home Fragrance stores

#85 in Candle & Home Fragrance

Above average (top 33%)

60% below average

88 products vs 220 avg

Slower than 58% of Candle & Home Fragrance stores

PageSpeed score: 57/100

Category Benchmarks

Compared to 256 stores in Candle & Home Fragrance

Products88 / avg 220

60% below average

avg

Collections21 / avg 47

55% below average

avg

Pages10 / avg 27

63% below average

avg

Blog Posts13 / avg 30

57% below average

avg

Theme & Design

Theme Name

Debut

Type

Theme Store

Theme Store ID

796

Tech Stack

Platform

Shopify

Payment / Finance

Pipe
PayPal
Zip (Quadpay)

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

Unknown

Market Position

Above average catalog size

Top 33% by catalog size

Content Investment

low

Basic content (10 pages)

Tech Stack Maturity

Mature stack

No review platform (34% of category uses one)

Business Sophistication

Emerging

InternationalLegacy Theme

Store Timeline & History

Feb 2026

88 products21 collections10 pages13 blogs

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About Creativelyintentional

Creativelyintentional is a candle & home fragrance ecommerce store built on Shopify and operating in US. The store currently offers 88 products organized across 21 collections, making it comparable in size for the candle & home fragrance category.

Theme and Design

Creativelyintentional uses the Debut theme from the Shopify Theme Store. This theme choice is used by 13% of candle & home fragrance stores.

Performance Analysis

Based on Google PageSpeed Insights, Creativelyintentional achieves a performance score of 57/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 93/100 for accessibility and 100/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Creativelyintentional has not implemented a third-party review platform and offers Pipe, PayPal, Zip (Quadpay) for payment flexibility.

Competitive Positioning

Within the Candle & Home Fragrance category, Creativelyintentional ranks #85 out of 256 stores we track. This places them in the top 33% of candle & home fragrance stores by product catalog size.

Last scanned

Feb 25, 2026

Creativelyintentional | Candle & Home Fragrance Store Analysis | CommerceRank