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Earthlyderm

shopify

earthlyderm.com

Earthly Derm is a skincare brand offering dermatological products with an emphasis on natural, results-driven formulations. The store features limited-time discount bundles and provides customers with a 60-day money-back guarantee to build confidence in their skincare solutions.

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Products

3

Collections

3

Pages

13

Blog Posts

3

CommerceRank Score

Overall store health assessment based on 5 key factors

D

46/100

performance12/25 (Needs work)
catalog5/25 (Minimal)
tech Stack10/20 (Partial)
theme10/15 (Established theme)
content9/15 (Good)

Top Recommendations

  • Improve PageSpeed performance to 70+ for better conversions
  • Expand product catalog to improve store authority
  • Add a reviews platform to build customer trust

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 22 Feb 2026

Overall Ranking

#8819 / 16375

Faster than 46% of stores

Beauty & Skincare Ranking

#367 / 859

Top 43% in category

Category Avg Performance

54

+3 above avg

Category Avg LCP

2.1s

Faster than avg

57

Performance

95

Accessibility

85

SEO

Core Web Vitals

LCPgood

1.4s

Largest Contentful Paint

CLSgood

0.000

Cumulative Layout Shift

INPgood

109ms

Interaction to Next Paint

Additional Metrics

FCPgood

1.3s

First Contentful Paint

TTFBgood

468ms

Time to First Byte

SIpoor

7.6s

Speed Index

Store Audit

Actionable insights compared to 1155 Beauty & Skincare stores

#1007 in Beauty & Skincare

Below 87% of stores

99% below average

3 products vs 445 avg

Faster than 57% of Beauty & Skincare stores

PageSpeed score: 57/100

Category Benchmarks

Compared to 1155 stores in Beauty & Skincare

Products3 / avg 445

99% below average

avg

Collections3 / avg 62

95% below average

avg

Pages13 / avg 33

61% below average

avg

Blog Posts3 / avg 52

94% below average

avg

Theme & Design

Theme Name

Palo Alto

Type

Theme Store

Theme Store ID

777

Tech Stack

Platform

shopify

Payment / Finance

PayPal
Klarna

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

6 months

Since Sep 2025

Market Position

Smaller catalog (bottom 25%)

Top 87% by catalog size

Content Investment

low

Basic content (13 pages)

Tech Stack Maturity

Mature stack

No review platform (39% of category uses one)

Business Sophistication

Emerging

InternationalModern Theme

Store Timeline & History

Sep 2025

3 products3 collections13 pages3 blogs

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About Earthlyderm

Earthlyderm is a beauty & skincare ecommerce store built on shopify and operating in US. The store currently offers 3 products organized across 3 collections, making it comparable in size for the beauty & skincare category.

Theme and Design

Earthlyderm uses the Palo Alto theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, Earthlyderm achieves a performance score of 57/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 95/100 for accessibility and 85/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Earthlyderm has not implemented a third-party review platform and offers PayPal, Klarna for payment flexibility.

Competitive Positioning

Within the Beauty & Skincare category, Earthlyderm ranks #1007 out of 1155 stores we track. This places them in the top 87% of beauty & skincare stores by product catalog size.

Last scanned

Feb 18, 2026

Earthlyderm | Beauty & Skincare Store Analysis | CommerceRank