Eastneukbeachcrafts
eastneukbeachcrafts.co.uk
East Neuk Beach Crafts is a Scottish seaside gift shop specializing in handmade sea glass jewelry and watercolor art inspired by the East Neuk of Fife and Scottish Highlands. The store offers a wide range of gift items including wall art, greetings cards, keyrings, fridge magnets, coasters, tea towels, mugs, cushion covers, and wooden ornaments, with wildlife themes featuring puffins, seals, whales, and highland cows.
Products
340
Collections
33
Pages
13
Blog Posts
3
CommerceRank Score
Overall store health assessment based on 5 key factors
74/100
Top Recommendations
- Improve PageSpeed performance to 70+ for better conversions
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 23 Feb 2026
Overall Ranking
#2 / 16375
Faster than 100% of stores
Gifts & Hampers Ranking
#1 / 868
Top 0% in category
Category Avg Performance
59
+7 above avg
Category Avg LCP
1.7s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
—
First Contentful Paint
—
Time to First Byte
5.9s
Speed Index
Store Audit
Actionable insights compared to 1277 Gifts & Hampers stores
#3 in Gifts & Hampers
Top 0% of stores
67% below average
340 products vs 1,035 avg
Faster than 100% of Gifts & Hampers stores
PageSpeed score: 66/100
Category Benchmarks
Compared to 1277 stores in Gifts & Hampers
67% below average
avg
58% below average
avg
67% below average
avg
94% below average
avg
Theme & Design
Tech Stack
Platform
shopify
Reviews Platform
TrustPilot
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Top 10% largest catalog
Top 0% by catalog size
low
Basic content (13 pages)
Tech Stack Maturity
Advanced stack
Business Sophistication
Developing
Store Timeline & History
Feb 2026
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About Eastneukbeachcrafts
Eastneukbeachcrafts is a gifts & hampers ecommerce store built on shopify and operating in GB. The store currently offers 340 products organized across 33 collections, making it comparable in size for the gifts & hampers category.
Theme and Design
Eastneukbeachcrafts uses the Dawn theme from the Shopify Theme Store. This theme choice is used by 12% of gifts & hampers stores.
Performance Analysis
Based on Google PageSpeed Insights, Eastneukbeachcrafts achieves a performance score of 66/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 93/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Eastneukbeachcrafts uses TrustPilot for customer reviews and offers PayPal, Klarna for payment flexibility.
Competitive Positioning
Within the Gifts & Hampers category, Eastneukbeachcrafts ranks #3 out of 1277 stores we track. This places them in the top 0% of gifts & hampers stores by product catalog size.
Last scanned
Feb 22, 2026
