Eaura
eaura.co.uk
eAura is a women's fashion ecommerce store offering trendy and stylish clothing pieces including dresses, jackets, bottoms, co-ordinates, and seasonal collections. The store positions itself as a fashion-forward retailer with unique pieces at competitive prices, catering to various occasions and style preferences.
Performance Needs Attention
This store scores 33/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
3,975
Collections
105
Pages
28
Blog Posts
87
CommerceRank Score
Overall store health assessment based on 5 key factors
75/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- PageSpeed is 24 points below Fashion & Clothing category average (57)
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 23 Feb 2026
Overall Ranking
#2 / 16375
Faster than 100% of stores
Fashion & Clothing Ranking
#2 / 2989
Top 0% in category
Category Avg Performance
57
-24 below avg
Category Avg LCP
1.9s
Slower than avg
Performance
Accessibility
SEO
Core Web Vitals
3.8s
Largest Contentful Paint
0.070
Cumulative Layout Shift
130ms
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 4419 Fashion & Clothing stores
#3 in Fashion & Clothing
Top 0% of stores
385% above average
3,975 products vs 819 avg
Faster than 100% of Fashion & Clothing stores
PageSpeed score: 33/100
Category Benchmarks
Compared to 4419 stores in Fashion & Clothing
385% above average
avg
13% above average
avg
32% below average
avg
172% above average
avg
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
shopify
Reviews Platform
judge.me
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Top 10% largest catalog
Top 0% by catalog size
high
Strong content (87 blogs, 28 pages)
Tech Stack Maturity
Advanced stack
Business Sophistication
Mature
Store Timeline & History
Feb 2026
Similar Fashion & Clothing Stores
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About Eaura
Eaura is a fashion & clothing ecommerce store built on shopify and operating in GB. The store currently offers 3,975 products organized across 105 collections, making it larger than average for the fashion & clothing category.
Theme and Design
Eaura uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Eaura achieves a performance score of 33/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 84/100 for accessibility and 85/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Eaura uses judge.me for customer reviews and offers PayPal, Klarna, Zip (Quadpay) for payment flexibility.
Competitive Positioning
Within the Fashion & Clothing category, Eaura ranks #3 out of 4419 stores we track. This places them in the top 0% of fashion & clothing stores by product catalog size.
Last scanned
Feb 22, 2026
