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Ecatelier

Shopify

ecatelier.com

Erica Corte Atelier is a New York City-based fine jewelry designer offering contemporary and timeless jewelry collections. The store sells rings, earrings, necklaces, bracelets, and custom bespoke pieces crafted in 14k gold and sterling silver, featuring gemstones and crystal healing jewelry across themed collections.

Jewellery & Watches
Debut
US / USD
PayPal +1
Visit Store

Products

92

Collections

16

Pages

20

Blog Posts

5

CommerceRank Score

Overall store health assessment based on 5 key factors

C

60/100

performance12/25 (Needs work)
catalog10/25 (Small)
tech Stack10/20 (Partial)
theme15/15 (Top 5 theme)
content13/15 (Rich)

Top Recommendations

  • Migrate from legacy OS 1.0 theme to OS 2.0 for better performance and features
  • Improve PageSpeed performance to 70+ for better conversions
  • Add a reviews platform to build customer trust

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 27 Feb 2026

Overall Ranking

#11767 / 16375

Faster than 28% of stores

Jewellery & Watches Ranking

#549 / 758

Top 72% in category

Category Avg Performance

57

-7 below avg

Category Avg LCP

1.8s

50

Performance

96

Accessibility

100

SEO

Core Web Vitals

LCPunavailable

Largest Contentful Paint

CLSunavailable

Cumulative Layout Shift

INPunavailable

Interaction to Next Paint

Additional Metrics

Store Audit

Actionable insights compared to 1082 Jewellery & Watches stores

#709 in Jewellery & Watches

Below 66% of stores

89% below average

92 products vs 802 avg

Slower than 72% of Jewellery & Watches stores

PageSpeed score: 50/100

Category Benchmarks

Compared to 1082 stores in Jewellery & Watches

Products92 / avg 802

89% below average

avg

Collections16 / avg 72

78% below average

avg

Pages20 / avg 28

29% below average

avg

Blog Posts5 / avg 46

89% below average

avg

Theme & Design

Theme Name

Debut

Type

Theme Store

Theme Store ID

796

Tech Stack

Platform

Shopify

Payment / Finance

PayPal
Afterpay

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

Unknown

Market Position

Below average catalog size

Top 66% by catalog size

Content Investment

low

Basic content (20 pages)

Tech Stack Maturity

Mature stack

No review platform (25% of category uses one)

Business Sophistication

Emerging

InternationalLegacy Theme

Store Timeline & History

Feb 2026

92 products16 collections20 pages5 blogs

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About Ecatelier

Ecatelier is a jewellery & watches ecommerce store built on Shopify and operating in US. The store currently offers 92 products organized across 16 collections, making it comparable in size for the jewellery & watches category.

Theme and Design

Ecatelier uses the Debut theme from the Shopify Theme Store. This theme choice is used by 8% of jewellery & watches stores.

Performance Analysis

Based on Google PageSpeed Insights, Ecatelier achieves a performance score of 50/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 96/100 for accessibility and 100/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Ecatelier has not implemented a third-party review platform and offers PayPal, Afterpay for payment flexibility.

Competitive Positioning

Within the Jewellery & Watches category, Ecatelier ranks #709 out of 1082 stores we track. This places them in the top 66% of jewellery & watches stores by product catalog size.

Last scanned

Feb 25, 2026

Ecatelier | Jewellery & Watches Store Analysis | CommerceRank