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Ecboutique

Shopify

ecboutique.shop

E&C Boutique is a jewelry retailer specializing in a diverse range of jewelry pieces including rings, bracelets, pendants, watches, and jewelry sets. The store appears to target both general audiences and children with themed collections like Frozen and personalized items such as monogrammed initials and photo frames.

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Performance Needs Attention

This store scores 37/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.

Products

613

Collections

21

Pages

4

Blog Posts

5

CommerceRank Score

Overall store health assessment based on 5 key factors

C

59/100

performance5/25 (Poor)
catalog20/25 (Established)
tech Stack10/20 (Partial)
theme12/15 (Popular theme)
content12/15 (Rich)

Top Recommendations

  • Critical: PageSpeed below 50 is hurting conversions
  • PageSpeed is 20 points below Jewellery & Watches category average (57)
  • Add a reviews platform to build customer trust

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 26 Feb 2026

Overall Ranking

#14642 / 16375

Faster than 11% of stores

Jewellery & Watches Ranking

#694 / 758

Top 92% in category

Category Avg Performance

57

-20 below avg

Category Avg LCP

1.8s

37

Performance

70

Accessibility

92

SEO

Core Web Vitals

LCPunavailable

Largest Contentful Paint

CLSunavailable

Cumulative Layout Shift

INPunavailable

Interaction to Next Paint

Additional Metrics

Store Audit

Actionable insights compared to 1082 Jewellery & Watches stores

#221 in Jewellery & Watches

Top 20% of stores

24% below average

613 products vs 802 avg

Slower than 92% of Jewellery & Watches stores

PageSpeed score: 37/100

Category Benchmarks

Compared to 1082 stores in Jewellery & Watches

Products613 / avg 802

24% below average

avg

Collections21 / avg 72

71% below average

avg

Pages4 / avg 28

86% below average

avg

Blog Posts5 / avg 46

89% below average

avg

Theme & Design

Theme Name

Venture

Type

Theme Store

Theme Store ID

775

Tech Stack

Platform

Shopify

Payment / Finance

PayPal

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

Unknown

Market Position

Larger than 75% of category

Top 20% by catalog size

Content Investment

low

Basic content (4 pages)

Tech Stack Maturity

Developing stack

No review platform (25% of category uses one)

Business Sophistication

Developing

InternationalModern Theme

Store Timeline & History

Feb 2026

613 products21 collections4 pages5 blogs

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About Ecboutique

Ecboutique is a jewellery & watches ecommerce store built on Shopify and operating in US. The store currently offers 613 products organized across 21 collections, making it comparable in size for the jewellery & watches category.

Theme and Design

Ecboutique uses the Venture theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, Ecboutique achieves a performance score of 37/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 70/100 for accessibility and 92/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Ecboutique has not implemented a third-party review platform and offers PayPal for payment flexibility.

Competitive Positioning

Within the Jewellery & Watches category, Ecboutique ranks #221 out of 1082 stores we track. This places them in the top 20% of jewellery & watches stores by product catalog size.

Last scanned

Feb 25, 2026

Ecboutique | Jewellery & Watches Store Analysis | CommerceRank