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Fayretradefairy

shopify

fayretradefairy.co.uk

Fayre Trade Fairy is a sustainable and ethical jewellery store specializing in artisan and ethnic designs. They offer a curated range of boho hoop earrings, statement pieces, and harmony bells, primarily crafted in silver-plated and brass materials.

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Products

85

Collections

15

Pages

2

Blog Posts

1

CommerceRank Score

Overall store health assessment based on 5 key factors

D

40/100

catalog10/25 (Small)
tech Stack10/20 (Partial)
theme12/15 (Popular theme)
content8/15 (Good)

Top Recommendations

  • Migrate from legacy OS 1.0 theme to OS 2.0 for better performance and features
  • Add a reviews platform to build customer trust

Store Audit

Actionable insights compared to 1082 Jewellery & Watches stores

#726 in Jewellery & Watches

Below 67% of stores

89% below average

85 products vs 802 avg

Category Benchmarks

Compared to 1082 stores in Jewellery & Watches

Products85 / avg 802

89% below average

avg

Collections15 / avg 72

79% below average

avg

Pages2 / avg 28

93% below average

avg

Blog Posts1 / avg 46

98% below average

avg

Theme & Design

Theme Name

Brooklyn

Type

Theme Store

Theme Store ID

730

Tech Stack

Platform

shopify

Payment / Finance

PayPal

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

New (< 3 months)

Since Mar 2026

Market Position

Below average catalog size

Top 67% by catalog size

Content Investment

low

Basic content (2 pages)

Tech Stack Maturity

Developing stack

No review platform (25% of category uses one)

Business Sophistication

Emerging

InternationalLegacy Theme

Store Timeline & History

Mar 2026

85 products15 collections2 pages1 blogs

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About Fayretradefairy

Fayretradefairy is a jewellery & watches ecommerce store built on shopify and operating in FR. The store currently offers 85 products organized across 15 collections, making it comparable in size for the jewellery & watches category.

Theme and Design

Fayretradefairy uses the Brooklyn theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.

Tech Stack

Beyond the core Shopify platform, Fayretradefairy has not implemented a third-party review platform and offers PayPal for payment flexibility.

Competitive Positioning

Within the Jewellery & Watches category, Fayretradefairy ranks #726 out of 1082 stores we track. This places them in the top 67% of jewellery & watches stores by product catalog size.

Last scanned

Mar 10, 2026

Fayretradefairy | Jewellery & Watches Store Analysis | CommerceRank