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Firefly Speedshop

Shopify

firefly-speedshop.co.uk

Firefly-Speedshop is a UK-based automotive performance parts retailer specializing in upgrade components and aftermarket accessories for MX5 and 350Z vehicles. The store offers roll cages, performance tuning parts, body and paint components, and aerodynamic upgrades, operating as an exclusive UK distributor for multiple automotive brands.

Automotive
Debut
US / USD
Klarna
Visit Store

Products

69

Collections

16

Pages

9

Blog Posts

3

CommerceRank Score

Overall store health assessment based on 5 key factors

C

58/100

performance12/25 (Needs work)
catalog10/25 (Small)
tech Stack10/20 (Partial)
theme15/15 (Top 5 theme)
content11/15 (Good)

Top Recommendations

  • Migrate from legacy OS 1.0 theme to OS 2.0 for better performance and features
  • Improve PageSpeed performance to 70+ for better conversions
  • Add a reviews platform to build customer trust

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 26 Feb 2026

Overall Ranking

#3927 / 16375

Faster than 76% of stores

Automotive Ranking

#94 / 366

Top 26% in category

Category Avg Performance

58

+10 above avg

Category Avg LCP

1.7s

Faster than avg

68

Performance

74

Accessibility

85

SEO

Core Web Vitals

LCPgood

1.1s

Largest Contentful Paint

CLSgood

0.000

Cumulative Layout Shift

INPgood

87ms

Interaction to Next Paint

Additional Metrics

Store Audit

Actionable insights compared to 544 Automotive stores

#323 in Automotive

Below 59% of stores

99% below average

69 products vs 4,659 avg

Faster than 74% of Automotive stores

PageSpeed score: 68/100

Category Benchmarks

Compared to 544 stores in Automotive

Products69 / avg 4,659

99% below average

avg

Collections16 / avg 122

87% below average

avg

Pages9 / avg 25

64% below average

avg

Blog Posts3 / avg 21

86% below average

avg

Category Intelligence

How Firefly Speedshop compares to other automotive stores

Theme Adoption

10%

of Automotive stores use this theme

Finance Adoption

13%

of Automotive stores use Klarna

Insights

  • 60% of Automotive stores offer PayPal

Theme & Design

Theme Name

Debut

Type

Theme Store

Theme Store ID

796

Tech Stack

Platform

Shopify

Payment / Finance

Klarna

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

Unknown

Market Position

Below average catalog size

Top 59% by catalog size

Content Investment

low

Basic content (9 pages)

Tech Stack Maturity

Developing stack

No review platform (21% of category uses one)

Business Sophistication

Emerging

InternationalLegacy Theme

Store Timeline & History

Feb 2026

69 products16 collections9 pages3 blogs

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About Firefly Speedshop

Firefly Speedshop is a automotive ecommerce store built on Shopify and operating in US. The store currently offers 69 products organized across 16 collections, making it comparable in size for the automotive category.

Theme and Design

Firefly Speedshop uses the Debut theme from the Shopify Theme Store. This theme choice is used by 10% of automotive stores.

Performance Analysis

Based on Google PageSpeed Insights, Firefly Speedshop achieves a performance score of 68/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 74/100 for accessibility and 85/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Firefly Speedshop has not implemented a third-party review platform and offers Klarna for payment flexibility. Compared to other automotive stores, 60% of automotive stores offer paypal

Competitive Positioning

Within the Automotive category, Firefly Speedshop ranks #323 out of 544 stores we track. This places them in the top 59% of automotive stores by product catalog size.

Last scanned

Feb 25, 2026

Firefly Speedshop | Automotive Store Analysis | CommerceRank