Foxandbutler
foxandbutler.com
Fox and Butler is a UK-based luxury greeting card and stationery brand offering premium, handcrafted cards for various occasions including birthdays, weddings, anniversaries, thank you, new baby, and sympathy. All products are designed in Harrogate and produced, printed, and finished in the UK.
Products
96
Collections
14
Pages
3
Blog Posts
3
CommerceRank Score
Overall store health assessment based on 5 key factors
43/100
Top Recommendations
- Improve PageSpeed performance to 70+ for better conversions
- Add a reviews platform to build customer trust
- Consider BNPL options to increase average order value
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 23 Feb 2026
Overall Ranking
#4158 / 16375
Faster than 75% of stores
Books & Stationery Ranking
#88 / 273
Top 32% in category
Category Avg Performance
60
+7 above avg
Category Avg LCP
1.9s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
—
First Contentful Paint
—
Time to First Byte
2.7s
Speed Index
Store Audit
Actionable insights compared to 412 Books & Stationery stores
#202 in Books & Stationery
Above average (top 49%)
96% below average
96 products vs 2,250 avg
Faster than 68% of Books & Stationery stores
PageSpeed score: 67/100
No BNPL options
60% of Books & Stationery stores offer PayPal
Category Benchmarks
Compared to 412 stores in Books & Stationery
96% below average
avg
85% below average
avg
85% below average
avg
92% below average
avg
Category Intelligence
How Foxandbutler compares to other books & stationery stores
3%
of Books & Stationery stores use this theme
Insights
- 60% of Books & Stationery stores offer PayPal
Theme & Design
Tech Stack
Platform
shopify
No additional integrations detected
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Above average catalog size
Top 49% by catalog size
low
Basic content (3 pages)
Tech Stack Maturity
Basic stack
Business Sophistication
Early stage
Store Timeline & History
Feb 2026
Similar Books & Stationery Stores
Other books & stationery stores with similar size
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About Foxandbutler
Foxandbutler is a books & stationery ecommerce store built on shopify and operating in CR. The store currently offers 96 products organized across 14 collections, making it comparable in size for the books & stationery category.
Theme and Design
Foxandbutler uses the Craft theme from the Shopify Theme Store. This theme choice is used by 3% of books & stationery stores.
Performance Analysis
Based on Google PageSpeed Insights, Foxandbutler achieves a performance score of 67/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 99/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Foxandbutler has not implemented a third-party review platform. Compared to other books & stationery stores, 60% of books & stationery stores offer paypal
Competitive Positioning
Within the Books & Stationery category, Foxandbutler ranks #202 out of 412 stores we track. This places them in the top 49% of books & stationery stores by product catalog size.
Last scanned
Feb 20, 2026
