Fullmoondesigns
fullmoondesigns.co.uk
Full Moon Designs is a handcrafted crystal jewelry retailer based in Brixton, London, offering a curated collection of necklaces, bracelets, earrings, and rings made with natural gemstones. The store specializes in crystal jewelry infused with natural healing energies, with products organized by gemstone type and jewelry category.
Performance Needs Attention
This store scores 34/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
187
Collections
147
Pages
33
Blog Posts
9
CommerceRank Score
Overall store health assessment based on 5 key factors
54/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- PageSpeed is 23 points below Jewellery & Watches category average (57)
- Add a reviews platform to build customer trust
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 23 Feb 2026
Overall Ranking
#2 / 16375
Faster than 100% of stores
Jewellery & Watches Ranking
#1 / 758
Top 0% in category
Category Avg Performance
57
-23 below avg
Category Avg LCP
1.8s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
—
First Contentful Paint
—
Time to First Byte
12.2s
Speed Index
Store Audit
Actionable insights compared to 1082 Jewellery & Watches stores
#6 in Jewellery & Watches
Top 1% of stores
77% below average
187 products vs 802 avg
Faster than 100% of Jewellery & Watches stores
PageSpeed score: 34/100
Category Benchmarks
Compared to 1082 stores in Jewellery & Watches
77% below average
avg
104% above average
avg
18% above average
avg
80% below average
avg
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
shopify
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Top 10% largest catalog
Top 1% by catalog size
medium
Above-average content investment
Tech Stack Maturity
Mature stack
Business Sophistication
Emerging
Store Timeline & History
Feb 2026
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About Fullmoondesigns
Fullmoondesigns is a jewellery & watches ecommerce store built on shopify and operating in FR. The store currently offers 187 products organized across 147 collections, making it comparable in size for the jewellery & watches category.
Theme and Design
Fullmoondesigns uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Fullmoondesigns achieves a performance score of 34/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 96/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Fullmoondesigns has not implemented a third-party review platform and offers PayPal, Zip (Quadpay) for payment flexibility.
Competitive Positioning
Within the Jewellery & Watches category, Fullmoondesigns ranks #6 out of 1082 stores we track. This places them in the top 1% of jewellery & watches stores by product catalog size.
Last scanned
Feb 22, 2026
