Furlsfiberarts
furlsfiberarts.com
Furls Fiberarts is a specialty retailer of innovative and ergonomic crochet hooks and accessories. The brand focuses on superior craftsmanship and comfort-focused design for crocheters of all skill levels, offering a curated selection of tools and supplies for fiber arts projects.
Performance Needs Attention
This store scores 49/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
70
Collections
47
Pages
58
Blog Posts
289
CommerceRank Score
Overall store health assessment based on 5 key factors
50/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- PageSpeed is 11 points below Arts & Crafts category average (60)
- Add a reviews platform to build customer trust
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 23 Feb 2026
Overall Ranking
#11937 / 16375
Faster than 27% of stores
Arts & Crafts Ranking
#578 / 708
Top 82% in category
Category Avg Performance
60
-11 below avg
Category Avg LCP
1.8s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
—
First Contentful Paint
—
Time to First Byte
7.9s
Speed Index
Store Audit
Actionable insights compared to 1004 Arts & Crafts stores
#621 in Arts & Crafts
Below 62% of stores
93% below average
70 products vs 948 avg
Slower than 82% of Arts & Crafts stores
PageSpeed score: 49/100
Category Benchmarks
Compared to 1004 stores in Arts & Crafts
93% below average
avg
6% below average
avg
287% above average
avg
803% above average
avg
Theme & Design
Tech Stack
Platform
shopify
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Below average catalog size
Top 62% by catalog size
high
Strong content (289 blogs, 58 pages)
Tech Stack Maturity
Mature stack
Business Sophistication
Developing
Store Timeline & History
Feb 2026
Similar Arts & Crafts Stores
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About Furlsfiberarts
Furlsfiberarts is a arts & crafts ecommerce store built on shopify and operating in GB. The store currently offers 70 products organized across 47 collections, making it comparable in size for the arts & crafts category.
Theme and Design
Furlsfiberarts uses the Pipeline theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Furlsfiberarts achieves a performance score of 49/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 90/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Furlsfiberarts has not implemented a third-party review platform and offers Pipe, PayPal for payment flexibility.
Competitive Positioning
Within the Arts & Crafts category, Furlsfiberarts ranks #621 out of 1004 stores we track. This places them in the top 62% of arts & crafts stores by product catalog size.
Last scanned
Feb 20, 2026
