Back to Directory

Geek Aboo

shopify

geek-aboo.com

Geek-Aboo is a UK-based retailer offering official merchandise from major entertainment franchises, specializing in collectible action figures, tabletop games, anime merchandise, and geek-culture toys. The store curates products from popular series and franchises including Marvel, DC Comics, Star Wars, Harry Potter, and anime properties, alongside geeky clothing and accessories.

Toys & Games
Bespoke
DE / EUR
PayPal +2
Visit Store

Performance Needs Attention

This store scores 24/100 on PageSpeed, which is below the recommended threshold of 50. High layout shift is affecting user experience. Consider optimizing images, reducing JavaScript, and enabling better caching.

Products

1,662

Collections

802

Pages

24

Blog Posts

32

CommerceRank Score

Overall store health assessment based on 5 key factors

C

65/100

performance5/25 (Poor)
catalog25/25 (Large catalog)
tech Stack10/20 (Partial)
theme10/15 (Custom theme)
content15/15 (Rich)

Top Recommendations

  • Critical: PageSpeed below 50 is hurting conversions
  • PageSpeed is 35 points below Toys & Games category average (59)
  • Fix CLS: Layout shift issues detected - add image dimensions and avoid dynamic content
  • Add a reviews platform to build customer trust

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 23 Feb 2026

Overall Ranking

#16017 / 16375

Faster than 2% of stores

Toys & Games Ranking

#290 / 293

Top 99% in category

Category Avg Performance

59

-35 below avg

Category Avg LCP

1.6s

Slower than avg

24

Performance

86

Accessibility

85

SEO

Core Web Vitals

LCPneeds work

3.1s

Largest Contentful Paint

CLSpoor

0.270

Cumulative Layout Shift

INPgood

122ms

Interaction to Next Paint

Additional Metrics

FCPneeds work

1.9s

First Contentful Paint

TTFBgood

514ms

Time to First Byte

SIpoor

10.7s

Speed Index

Store Audit

Actionable insights compared to 465 Toys & Games stores

#81 in Toys & Games

Top 17% of stores

21% below average

1,662 products vs 2,106 avg

Slower than 99% of Toys & Games stores

PageSpeed score: 24/100

Category Benchmarks

Compared to 465 stores in Toys & Games

Products1,662 / avg 2,106

21% below average

avg

Collections802 / avg 82

878% above average

avg

Pages24 / avg 14

71% above average

avg

Blog Posts32 / avg 28

14% above average

avg

Theme & Design

Theme Name

Bespoke

Type

Custom / Bespoke

Tech Stack

Platform

shopify

Payment / Finance

PayPal
Klarna
Zip (Quadpay)

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

NaN+ year

Since Invalid Date

Market Position

Larger than 75% of category

Top 17% by catalog size

Content Investment

medium

Above-average content investment

Tech Stack Maturity

Mature stack

No review platform (24% of category uses one)

Business Sophistication

Developing

International

Store Timeline & History

Feb 2026

1,662 products802 collections24 pages32 blogs

Is this your competitor?

Get a free audit and see how you compare

Compare

About Geek Aboo

Geek Aboo is a toys & games ecommerce store built on shopify and operating in DE. The store currently offers 1,662 products organized across 802 collections, making it comparable in size for the toys & games category.

Theme and Design

Geek Aboo uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, Geek Aboo achieves a performance score of 24/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 86/100 for accessibility and 85/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Geek Aboo has not implemented a third-party review platform and offers PayPal, Klarna, Zip (Quadpay) for payment flexibility.

Competitive Positioning

Within the Toys & Games category, Geek Aboo ranks #81 out of 465 stores we track. This places them in the top 17% of toys & games stores by product catalog size.

Last scanned

Feb 20, 2026

Geek Aboo | Toys & Games Store Analysis | CommerceRank