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Goomoo

Shopify

goomoo.co.uk

Goomoo The Adventure Merchants is a UK-based gift retailer specializing in niche, curated products for enthusiasts of witchcraft, fantasy gaming, and book culture. Their offerings include incense bundles, zodiac bracelets, D&D dice sets, fantasy-themed bookmarks, and affirmation items positioned as gifts for adventurers and fans of alternative lifestyle products.

Gifts & Hampers
Refresh
GB / GBP
judge.me
PayPal +2
Visit Store

Products

137

Collections

21

Pages

7

Blog Posts

33

CommerceRank Score

Overall store health assessment based on 5 key factors

B

72/100

performance12/25 (Needs work)
catalog15/25 (Growing)
tech Stack20/20 (Complete)
theme12/15 (Popular theme)
content13/15 (Rich)

Top Recommendations

  • Improve PageSpeed performance to 70+ for better conversions

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 27 Feb 2026

Overall Ranking

#6636 / 16375

Faster than 59% of stores

Gifts & Hampers Ranking

#392 / 868

Top 45% in category

Category Avg Performance

59

+3 above avg

Category Avg LCP

1.7s

62

Performance

88

Accessibility

100

SEO

Core Web Vitals

LCPunavailable

Largest Contentful Paint

CLSunavailable

Cumulative Layout Shift

INPunavailable

Interaction to Next Paint

Additional Metrics

Store Audit

Actionable insights compared to 1277 Gifts & Hampers stores

#639 in Gifts & Hampers

Above average (top 50%)

87% below average

137 products vs 1,035 avg

Faster than 55% of Gifts & Hampers stores

PageSpeed score: 62/100

Category Benchmarks

Compared to 1277 stores in Gifts & Hampers

Products137 / avg 1,035

87% below average

avg

Collections21 / avg 79

73% below average

avg

Pages7 / avg 39

82% below average

avg

Blog Posts33 / avg 53

38% below average

avg

Theme & Design

Theme Name

Refresh

Type

Theme Store

Theme Store ID

1567

Tech Stack

Platform

Shopify

Reviews Platform

judge.me

Payment / Finance

PayPal
Klarna
Affirm

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

Unknown

Market Position

Above average catalog size

Top 50% by catalog size

Content Investment

low

Basic content (7 pages)

Tech Stack Maturity

Advanced stack

Full tech stack adopted

Business Sophistication

Developing

InternationalModern Theme

Store Timeline & History

Feb 2026

137 products21 collections7 pages33 blogs

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About Goomoo

Goomoo is a gifts & hampers ecommerce store built on Shopify and operating in GB. The store currently offers 137 products organized across 21 collections, making it comparable in size for the gifts & hampers category.

Theme and Design

Goomoo uses the Refresh theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, Goomoo achieves a performance score of 62/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 88/100 for accessibility and 100/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Goomoo uses judge.me for customer reviews and offers PayPal, Klarna, Affirm for payment flexibility.

Competitive Positioning

Within the Gifts & Hampers category, Goomoo ranks #639 out of 1277 stores we track. This places them in the top 50% of gifts & hampers stores by product catalog size.

Last scanned

Feb 25, 2026

Goomoo | Gifts & Hampers Store Analysis | CommerceRank