Grafparis
grafparis.com
Graf Paris is a luxury French leather goods brand offering handcrafted handbags, totes, and pouches made in France. The maison, created by interior designer François-Joseph Graf, produces haute maroquinerie including large sacs, small accessories, embroidered pochettes, and unique one-of-a-kind pieces.
Products
229
Collections
63
Pages
16
Blog Posts
4
CommerceRank Score
Overall store health assessment based on 5 key factors
55/100
Top Recommendations
- Improve PageSpeed performance to 70+ for better conversions
- Add a reviews platform to build customer trust
- Consider BNPL options to increase average order value
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 22 Feb 2026
Overall Ranking
#7668 / 16375
Faster than 53% of stores
Jewelry & Accessories Ranking
#243 / 514
Top 47% in category
Category Avg Performance
57
+2 above avg
Category Avg LCP
1.9s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
—
First Contentful Paint
—
Time to First Byte
5.9s
Speed Index
Store Audit
Actionable insights compared to 679 Jewelry & Accessories stores
#227 in Jewelry & Accessories
Above average (top 33%)
70% below average
229 products vs 770 avg
Faster than 53% of Jewelry & Accessories stores
PageSpeed score: 59/100
No BNPL options
61% of Jewelry & Accessories stores offer PayPal
Category Benchmarks
Compared to 679 stores in Jewelry & Accessories
70% below average
avg
26% above average
avg
6% below average
avg
85% below average
avg
Category Intelligence
How Grafparis compares to other jewelry & accessories stores
5%
of Jewelry & Accessories stores use this theme
Insights
- 61% of Jewelry & Accessories stores offer PayPal
Theme & Design
Tech Stack
Platform
shopify
No additional integrations detected
Business Profile
Store maturity and operational indicators
Stable
New (< 3 months)
Since Feb 2026
Above average catalog size
Top 33% by catalog size
low
Basic content (16 pages)
Tech Stack Maturity
Basic stack
Business Sophistication
Early stage
Store Timeline & History
Feb 2026
Similar Jewelry & Accessories Stores
Other jewelry & accessories stores with similar size
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About Grafparis
Grafparis is a jewelry & accessories ecommerce store built on shopify and operating in FR. The store currently offers 229 products organized across 63 collections, making it comparable in size for the jewelry & accessories category.
Theme and Design
Grafparis uses the Prestige theme from the Shopify Theme Store. This theme choice is used by 5% of jewelry & accessories stores.
Performance Analysis
Based on Google PageSpeed Insights, Grafparis achieves a performance score of 59/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 76/100 for accessibility and 85/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Grafparis has not implemented a third-party review platform. Compared to other jewelry & accessories stores, 61% of jewelry & accessories stores offer paypal
Competitive Positioning
Within the Jewelry & Accessories category, Grafparis ranks #227 out of 679 stores we track. This places them in the top 33% of jewelry & accessories stores by product catalog size.
Last scanned
Feb 18, 2026