Green Feathers
green-feathers.co.uk
Green Feathers is a UK-based specialist retailer of garden wildlife cameras and bird watching equipment. The store offers a comprehensive range of products including wildlife cameras, bird boxes, hedgehog boxes, bug hotels, bird feeders, and habitat kits designed for nature enthusiasts and garden wildlife observation.
Performance Needs Attention
This store scores 29/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
213
Collections
81
Pages
46
Blog Posts
149
CommerceRank Score
Overall store health assessment based on 5 key factors
65/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- PageSpeed is 27 points below Outdoor & Leisure category average (56)
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 26 Feb 2026
Overall Ranking
#15729 / 16375
Faster than 4% of stores
Outdoor & Leisure Ranking
#50 / 51
Top 98% in category
Category Avg Performance
56
-27 below avg
Category Avg LCP
1.9s
Slower than avg
Performance
Accessibility
SEO
Core Web Vitals
2.0s
Largest Contentful Paint
0.020
Cumulative Layout Shift
163ms
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 74 Outdoor & Leisure stores
#21 in Outdoor & Leisure
Above average (top 28%)
83% below average
213 products vs 1,241 avg
Slower than 98% of Outdoor & Leisure stores
PageSpeed score: 29/100
Category Benchmarks
Compared to 74 stores in Outdoor & Leisure
83% below average
avg
14% above average
avg
92% above average
avg
198% above average
avg
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
Shopify
Reviews Platform
TrustPilot
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
Unknown
Above average catalog size
Top 28% by catalog size
high
Strong content (149 blogs, 46 pages)
Tech Stack Maturity
Advanced stack
Business Sophistication
Established
Store Timeline & History
Feb 2026
Similar Outdoor & Leisure Stores
Other outdoor & leisure stores with similar size
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About Green Feathers
Green Feathers is a outdoor & leisure ecommerce store built on Shopify and operating in BR. The store currently offers 213 products organized across 81 collections, making it comparable in size for the outdoor & leisure category.
Theme and Design
Green Feathers uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Green Feathers achieves a performance score of 29/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 92/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Green Feathers uses TrustPilot for customer reviews and offers PayPal, Klarna, Afterpay for payment flexibility.
Competitive Positioning
Within the Outdoor & Leisure category, Green Feathers ranks #21 out of 74 stores we track. This places them in the top 28% of outdoor & leisure stores by product catalog size.
Last scanned
Feb 25, 2026
