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Greige

shopify

greige.co.uk

Greige Lifestyle is a homeware and decorative accessories retailer offering a curated range of interior décor items and garden accessories. Based in Chiswick, London, the store features products including vases, planters, candles, lighting, mirrors, cushions, throws, and faux flowers alongside other home styling essentials.

Homeware
Bespoke
GB / GBP
Pipe +2
Visit Store

Products

2,741

Collections

68

Pages

15

Blog Posts

2

CommerceRank Score

Overall store health assessment based on 5 key factors

B

70/100

performance12/25 (Needs work)
catalog25/25 (Large catalog)
tech Stack10/20 (Partial)
theme10/15 (Custom theme)
content13/15 (Rich)

Top Recommendations

  • Improve PageSpeed performance to 70+ for better conversions
  • Add a reviews platform to build customer trust

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 23 Feb 2026

Overall Ranking

#8658 / 16375

Faster than 47% of stores

Homeware Ranking

#270 / 457

Top 59% in category

Category Avg Performance

58

-1 below avg

Category Avg LCP

2.0s

Faster than avg

57

Performance

78

Accessibility

92

SEO

Core Web Vitals

LCPgood

1.2s

Largest Contentful Paint

CLSgood

0.030

Cumulative Layout Shift

INPgood

102ms

Interaction to Next Paint

Additional Metrics

FCPgood

1.0s

First Contentful Paint

TTFBgood

497ms

Time to First Byte

SIpoor

6.7s

Speed Index

Store Audit

Actionable insights compared to 673 Homeware stores

#30 in Homeware

Top 4% of stores

205% above average

2,741 products vs 898 avg

Slower than 59% of Homeware stores

PageSpeed score: 57/100

Category Benchmarks

Compared to 673 stores in Homeware

Products2,741 / avg 898

205% above average

avg

Collections68 / avg 78

13% below average

avg

Pages15 / avg 20

25% below average

avg

Blog Posts2 / avg 29

93% below average

avg

Theme & Design

Theme Name

Bespoke

Type

Custom / Bespoke

Tech Stack

Platform

shopify

Payment / Finance

Pipe
PayPal
Zip (Quadpay)

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

NaN+ year

Since Invalid Date

Market Position

Top 10% largest catalog

Top 4% by catalog size

Content Investment

low

Basic content (15 pages)

Tech Stack Maturity

Mature stack

No review platform (28% of category uses one)

Business Sophistication

Developing

International

Store Timeline & History

Feb 2026

2,741 products68 collections15 pages2 blogs

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About Greige

Greige is a homeware ecommerce store built on shopify and operating in GB. The store currently offers 2,741 products organized across 68 collections, making it larger than average for the homeware category.

Theme and Design

Greige uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, Greige achieves a performance score of 57/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 78/100 for accessibility and 92/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Greige has not implemented a third-party review platform and offers Pipe, PayPal, Zip (Quadpay) for payment flexibility.

Competitive Positioning

Within the Homeware category, Greige ranks #30 out of 673 stores we track. This places them in the top 4% of homeware stores by product catalog size.

Last scanned

Feb 20, 2026

Greige | Homeware Store Analysis | CommerceRank