Gulal
gulal.in
Gulal is a curated gifting platform specializing in handcrafted, customizable gifts designed with sustainability and minimal waste in mind. The store offers a range of artisanal products including laptop sleeves, tablet sleeves, and home accents, each available in multiple aesthetic collections and personalization options for meaningful gifting occasions.
Performance Needs Attention
This store scores 43/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
79
Collections
24
Pages
13
Blog Posts
2
CommerceRank Score
Overall store health assessment based on 5 key factors
62/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- PageSpeed is 16 points below Gifts & Hampers category average (59)
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 27 Feb 2026
Overall Ranking
#13568 / 16375
Faster than 17% of stores
Gifts & Hampers Ranking
#762 / 868
Top 88% in category
Category Avg Performance
59
-16 below avg
Category Avg LCP
1.7s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 1277 Gifts & Hampers stores
#769 in Gifts & Hampers
Below 60% of stores
92% below average
79 products vs 1,035 avg
Slower than 88% of Gifts & Hampers stores
PageSpeed score: 43/100
Category Benchmarks
Compared to 1277 stores in Gifts & Hampers
92% below average
avg
70% below average
avg
67% below average
avg
96% below average
avg
Category Intelligence
How Gulal compares to other gifts & hampers stores
12%
of Gifts & Hampers stores use judge.me
12%
of Gifts & Hampers stores use this theme
14%
of Gifts & Hampers stores use Zip (Quadpay)
Insights
- 64% of Gifts & Hampers stores offer PayPal
Theme & Design
Tech Stack
Platform
Shopify
Reviews Platform
judge.me
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
Unknown
Below average catalog size
Top 60% by catalog size
low
Basic content (13 pages)
Tech Stack Maturity
Mature stack
Business Sophistication
Developing
Store Timeline & History
Feb 2026
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About Gulal
Gulal is a gifts & hampers ecommerce store built on Shopify and operating in ES. The store currently offers 79 products organized across 24 collections, making it comparable in size for the gifts & hampers category.
Theme and Design
Gulal uses the Dawn theme from the Shopify Theme Store. This theme choice is used by 12% of gifts & hampers stores.
Performance Analysis
Based on Google PageSpeed Insights, Gulal achieves a performance score of 43/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 93/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Gulal uses judge.me for customer reviews and offers Zip (Quadpay) for payment flexibility. Compared to other gifts & hampers stores, 64% of gifts & hampers stores offer paypal
Competitive Positioning
Within the Gifts & Hampers category, Gulal ranks #769 out of 1277 stores we track. This places them in the top 60% of gifts & hampers stores by product catalog size.
Last scanned
Feb 25, 2026
