Hairbrained
hairbrained.com
Hairbrained (HbPro) is a professional beauty tools retailer offering high-quality hairdressing equipment including scissors, razors, combs, brushes, irons, dryers, and color tools from premium brands such as YS Park and VESS, primarily serving professional stylists and salon professionals.
Products
142
Collections
56
Pages
36
Blog Posts
94
CommerceRank Score
Overall store health assessment based on 5 key factors
72/100
Top Recommendations
- Improve PageSpeed performance to 70+ for better conversions
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 27 Feb 2026
Overall Ranking
#10658 / 16375
Faster than 35% of stores
Beauty & Cosmetics Ranking
#245 / 403
Top 61% in category
Category Avg Performance
56
-3 below avg
Category Avg LCP
1.9s
Faster than avg
Performance
Accessibility
SEO
Core Web Vitals
1.1s
Largest Contentful Paint
0.030
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 572 Beauty & Cosmetics stores
#148 in Beauty & Cosmetics
Above average (top 26%)
55% below average
142 products vs 315 avg
Slower than 61% of Beauty & Cosmetics stores
PageSpeed score: 53/100
Category Benchmarks
Compared to 572 stores in Beauty & Cosmetics
55% below average
avg
8% above average
avg
89% above average
avg
248% above average
avg
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
Shopify
Reviews Platform
Yotpo
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
Unknown
Above average catalog size
Top 26% by catalog size
high
Strong content (94 blogs, 36 pages)
Tech Stack Maturity
Advanced stack
Business Sophistication
Established
Store Timeline & History
Feb 2026
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About Hairbrained
Hairbrained is a beauty & cosmetics ecommerce store built on Shopify and operating in US. The store currently offers 142 products organized across 56 collections, making it comparable in size for the beauty & cosmetics category.
Theme and Design
Hairbrained uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Hairbrained achieves a performance score of 53/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 89/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Hairbrained uses Yotpo for customer reviews and offers PayPal, Zip (Quadpay) for payment flexibility.
Competitive Positioning
Within the Beauty & Cosmetics category, Hairbrained ranks #148 out of 572 stores we track. This places them in the top 26% of beauty & cosmetics stores by product catalog size.
Last scanned
Feb 25, 2026
