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Hairco

Shopify

hairco.waw.pl

Hairco is an ecological hair salon and online store offering natural hair care products from the Davines brand. The store sells shampoos, conditioners, serums, masks, and styling products formulated with natural, organic ingredients, targeted at various hair concerns including damaged hair, dandruff, color-treated hair, and curly hair.

Visit Store

Products

121

Collections

29

Pages

5

Blog Posts

24

CommerceRank Score

Overall store health assessment based on 5 key factors

C

62/100

performance12/25 (Needs work)
catalog15/25 (Growing)
tech Stack10/20 (Partial)
theme12/15 (Popular theme)
content13/15 (Rich)

Top Recommendations

  • Migrate from legacy OS 1.0 theme to OS 2.0 for better performance and features
  • Improve PageSpeed performance to 70+ for better conversions
  • Add a reviews platform to build customer trust

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 27 Feb 2026

Overall Ranking

#10404 / 16375

Faster than 36% of stores

Beauty & Cosmetics Ranking

#238 / 403

Top 59% in category

Category Avg Performance

56

-2 below avg

Category Avg LCP

1.9s

54

Performance

97

Accessibility

100

SEO

Core Web Vitals

LCPunavailable

Largest Contentful Paint

CLSunavailable

Cumulative Layout Shift

INPunavailable

Interaction to Next Paint

Additional Metrics

Store Audit

Actionable insights compared to 572 Beauty & Cosmetics stores

#160 in Beauty & Cosmetics

Above average (top 28%)

62% below average

121 products vs 315 avg

Slower than 59% of Beauty & Cosmetics stores

PageSpeed score: 54/100

Category Benchmarks

Compared to 572 stores in Beauty & Cosmetics

Products121 / avg 315

62% below average

avg

Collections29 / avg 52

44% below average

avg

Pages5 / avg 19

74% below average

avg

Blog Posts24 / avg 27

11% below average

avg

Theme & Design

Theme Name

Brooklyn

Type

Theme Store

Theme Store ID

730

Tech Stack

Platform

Shopify

Payment / Finance

PayPal

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

Unknown

Market Position

Above average catalog size

Top 28% by catalog size

Content Investment

low

Basic content (5 pages)

Tech Stack Maturity

Developing stack

No review platform (32% of category uses one)

Business Sophistication

Emerging

InternationalLegacy Theme

Store Timeline & History

Feb 2026

121 products29 collections5 pages24 blogs

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About Hairco

Hairco is a beauty & cosmetics ecommerce store built on Shopify and operating in PL. The store currently offers 121 products organized across 29 collections, making it comparable in size for the beauty & cosmetics category.

Theme and Design

Hairco uses the Brooklyn theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, Hairco achieves a performance score of 54/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 97/100 for accessibility and 100/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Hairco has not implemented a third-party review platform and offers PayPal for payment flexibility.

Competitive Positioning

Within the Beauty & Cosmetics category, Hairco ranks #160 out of 572 stores we track. This places them in the top 28% of beauty & cosmetics stores by product catalog size.

Last scanned

Feb 25, 2026

Hairco | Beauty & Cosmetics Store Analysis | CommerceRank