Hairess
hairess.co
Hairess is a specialty hair care retailer offering raw silk hair products and extensions. The store features curated collections including bundle deals and best-selling hair products, positioning itself as a destination for high-definition hair solutions.
Performance Needs Attention
This store scores 40/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
16
Collections
8
Pages
9
Blog Posts
3
CommerceRank Score
Overall store health assessment based on 5 key factors
30/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- PageSpeed is 16 points below Beauty & Cosmetics category average (56)
- Expand product catalog to improve store authority
- Add a reviews platform to build customer trust
- Consider BNPL options to increase average order value
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 27 Feb 2026
Overall Ranking
#14155 / 16375
Faster than 14% of stores
Beauty & Cosmetics Ranking
#334 / 403
Top 83% in category
Category Avg Performance
56
-16 below avg
Category Avg LCP
1.9s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 572 Beauty & Cosmetics stores
#400 in Beauty & Cosmetics
Below 70% of stores
95% below average
16 products vs 315 avg
Slower than 83% of Beauty & Cosmetics stores
PageSpeed score: 40/100
No BNPL options
65% of Beauty & Cosmetics stores offer PayPal
Category Benchmarks
Compared to 572 stores in Beauty & Cosmetics
95% below average
avg
85% below average
avg
53% below average
avg
89% below average
avg
Category Intelligence
How Hairess compares to other beauty & cosmetics stores
0%
of Beauty & Cosmetics stores use this theme
Insights
- 65% of Beauty & Cosmetics stores offer PayPal
Theme & Design
Tech Stack
Platform
Shopify
No additional integrations detected
Business Profile
Store maturity and operational indicators
Stable
Unknown
Below average catalog size
Top 70% by catalog size
low
Basic content (9 pages)
Tech Stack Maturity
Basic stack
Business Sophistication
Early stage
Store Timeline & History
Feb 2026
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About Hairess
Hairess is a beauty & cosmetics ecommerce store built on Shopify and operating in GB. The store currently offers 16 products organized across 8 collections, making it comparable in size for the beauty & cosmetics category.
Theme and Design
Hairess uses the Envy theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Hairess achieves a performance score of 40/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 93/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Hairess has not implemented a third-party review platform. Compared to other beauty & cosmetics stores, 65% of beauty & cosmetics stores offer paypal
Competitive Positioning
Within the Beauty & Cosmetics category, Hairess ranks #400 out of 572 stores we track. This places them in the top 70% of beauty & cosmetics stores by product catalog size.
Last scanned
Feb 25, 2026
