Hairfromscratch
hairfromscratch.com
Hair From Scratch is a specialized retailer of custom glueless wigs made from human hair, designed for women seeking flexible styling options without long-term commitment. The store offers machine-made wigs with professional customization services, wig accessories, hair extensions, and complementary hair care products including shampoo, conditioner, and hair perfume.
Products
30
Collections
10
Pages
8
Blog Posts
3
CommerceRank Score
Overall store health assessment based on 5 key factors
63/100
Top Recommendations
- Improve PageSpeed performance to 70+ for better conversions
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 27 Feb 2026
Overall Ranking
#10390 / 16375
Faster than 37% of stores
Beauty & Cosmetics Ranking
#236 / 403
Top 59% in category
Category Avg Performance
56
-2 below avg
Category Avg LCP
1.9s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 572 Beauty & Cosmetics stores
#339 in Beauty & Cosmetics
Below 59% of stores
90% below average
30 products vs 315 avg
Slower than 59% of Beauty & Cosmetics stores
PageSpeed score: 54/100
Category Benchmarks
Compared to 572 stores in Beauty & Cosmetics
90% below average
avg
81% below average
avg
58% below average
avg
89% below average
avg
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
Shopify
Reviews Platform
Stamped
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
Unknown
Below average catalog size
Top 59% by catalog size
low
Basic content (8 pages)
Tech Stack Maturity
Advanced stack
Business Sophistication
Developing
Store Timeline & History
Feb 2026
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About Hairfromscratch
Hairfromscratch is a beauty & cosmetics ecommerce store built on Shopify and operating in DE. The store currently offers 30 products organized across 10 collections, making it comparable in size for the beauty & cosmetics category.
Theme and Design
Hairfromscratch uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Hairfromscratch achieves a performance score of 54/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 97/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Hairfromscratch uses Stamped for customer reviews and offers PayPal, Sezzle, Zip (Quadpay) for payment flexibility.
Competitive Positioning
Within the Beauty & Cosmetics category, Hairfromscratch ranks #339 out of 572 stores we track. This places them in the top 59% of beauty & cosmetics stores by product catalog size.
Last scanned
Feb 25, 2026
