Hairoriginals
hairoriginals.com
HairOriginals is a beauty products retailer offering a range of hair extensions, wigs, scalp toppers, and hair volumizers for women and men. The store provides both clip-in and permanent hair extension solutions, including products for hair loss, styling versatility, and special occasions like weddings.
Performance Needs Attention
This store scores 32/100 on PageSpeed, which is below the recommended threshold of 50. The Largest Contentful Paint (LCP) is particularly slow. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
87
Collections
57
Pages
84
Blog Posts
23
CommerceRank Score
Overall store health assessment based on 5 key factors
50/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- PageSpeed is 24 points below Beauty & Cosmetics category average (56)
- Fix LCP: Largest Contentful Paint is poor - optimise hero images and fonts
- Accessibility score is 68/100 - improve for better UX and legal compliance
- Consider BNPL options to increase average order value
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 27 Feb 2026
Overall Ranking
#15451 / 16375
Faster than 6% of stores
Beauty & Cosmetics Ranking
#372 / 403
Top 92% in category
Category Avg Performance
56
-24 below avg
Category Avg LCP
1.9s
Slower than avg
Performance
Accessibility
SEO
Core Web Vitals
4.3s
Largest Contentful Paint
0.060
Cumulative Layout Shift
384ms
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 572 Beauty & Cosmetics stores
#199 in Beauty & Cosmetics
Above average (top 35%)
72% below average
87 products vs 315 avg
Slower than 92% of Beauty & Cosmetics stores
PageSpeed score: 32/100
No BNPL options
65% of Beauty & Cosmetics stores offer PayPal
Category Benchmarks
Compared to 572 stores in Beauty & Cosmetics
72% below average
avg
10% above average
avg
342% above average
avg
15% below average
avg
Category Intelligence
How Hairoriginals compares to other beauty & cosmetics stores
13%
of Beauty & Cosmetics stores use judge.me
0%
of Beauty & Cosmetics stores use this theme
Insights
- 65% of Beauty & Cosmetics stores offer PayPal
Theme & Design
Tech Stack
Platform
Shopify
Reviews Platform
judge.me
Business Profile
Store maturity and operational indicators
Stable
Unknown
Above average catalog size
Top 35% by catalog size
high
Strong content (23 blogs, 84 pages)
Tech Stack Maturity
Developing stack
Business Sophistication
Developing
Store Timeline & History
Feb 2026
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About Hairoriginals
Hairoriginals is a beauty & cosmetics ecommerce store built on Shopify and operating in IT. The store currently offers 87 products organized across 57 collections, making it comparable in size for the beauty & cosmetics category.
Theme and Design
Hairoriginals uses the Zest theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Hairoriginals achieves a performance score of 32/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 68/100 for accessibility and 85/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Hairoriginals uses judge.me for customer reviews. Compared to other beauty & cosmetics stores, 65% of beauty & cosmetics stores offer paypal
Competitive Positioning
Within the Beauty & Cosmetics category, Hairoriginals ranks #199 out of 572 stores we track. This places them in the top 35% of beauty & cosmetics stores by product catalog size.
Last scanned
Feb 25, 2026
