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Iguanasell

shopify

iguanasell.co.uk

Iguana Sell UK is a premium luxury retailer specializing in high-end pens, watches, and accessories. Operating since 2007, the store offers curated collections of luxury goods with personalized customer service, free shipping over £200, and a 30-day return policy.

Jewellery & Watches
Bespoke
CH / GBP
TrustPilot
PayPal
Visit Store

Performance Needs Attention

This store scores 30/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.

Products

4,138

Collections

1,301

Pages

64

Blog Posts

328

CommerceRank Score

Overall store health assessment based on 5 key factors

B

75/100

performance5/25 (Poor)
catalog25/25 (Large catalog)
tech Stack20/20 (Complete)
theme10/15 (Custom theme)
content15/15 (Rich)

Top Recommendations

  • Critical: PageSpeed below 50 is hurting conversions
  • PageSpeed is 27 points below Jewellery & Watches category average (57)

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 22 Feb 2026

Overall Ranking

#15594 / 16375

Faster than 5% of stores

Jewellery & Watches Ranking

#728 / 758

Top 96% in category

Category Avg Performance

57

-27 below avg

Category Avg LCP

1.8s

Slower than avg

30

Performance

72

Accessibility

85

SEO

Core Web Vitals

LCPgood

2.0s

Largest Contentful Paint

CLSgood

0.000

Cumulative Layout Shift

INPgood

137ms

Interaction to Next Paint

Additional Metrics

FCPgood

1.0s

First Contentful Paint

TTFBgood

349ms

Time to First Byte

SIpoor

13.1s

Speed Index

Store Audit

Actionable insights compared to 1082 Jewellery & Watches stores

#43 in Jewellery & Watches

Top 4% of stores

416% above average

4,138 products vs 802 avg

Slower than 96% of Jewellery & Watches stores

PageSpeed score: 30/100

Category Benchmarks

Compared to 1082 stores in Jewellery & Watches

Products4,138 / avg 802

416% above average

avg

Collections1,301 / avg 72

1707% above average

avg

Pages64 / avg 28

129% above average

avg

Blog Posts328 / avg 46

613% above average

avg

Theme & Design

Theme Name

Bespoke

Type

Custom / Bespoke

Tech Stack

Platform

shopify

Reviews Platform

TrustPilot

Payment / Finance

PayPal

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

NaN+ year

Since Invalid Date

Market Position

Top 10% largest catalog

Top 4% by catalog size

Content Investment

high

Strong content (328 blogs, 64 pages)

Tech Stack Maturity

Mature stack

Business Sophistication

Mature

Store Timeline & History

Feb 2026

4,138 products1,301 collections64 pages328 blogs

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About Iguanasell

Iguanasell is a jewellery & watches ecommerce store built on shopify and operating in CH. The store currently offers 4,138 products organized across 1,301 collections, making it larger than average for the jewellery & watches category.

Theme and Design

Iguanasell uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, Iguanasell achieves a performance score of 30/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 72/100 for accessibility and 85/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Iguanasell uses TrustPilot for customer reviews and offers PayPal for payment flexibility.

Competitive Positioning

Within the Jewellery & Watches category, Iguanasell ranks #43 out of 1082 stores we track. This places them in the top 4% of jewellery & watches stores by product catalog size.

Last scanned

Feb 19, 2026

Iguanasell | Jewellery & Watches Store Analysis | CommerceRank