Insidehouse
insidehouse.com
Inside House is a homeware and furniture retailer specializing in curated interior products, including bedroom furniture, dining room sets, living room pieces, and home accessories sourced from ethical manufacturers and independent designers across the UK and Europe.
Products
1,028
+15Collections
250
+3Pages
21
Blog Posts
24
CommerceRank Score
Overall store health assessment based on 5 key factors
72/100
Top Recommendations
- Improve PageSpeed performance to 70+ for better conversions
- Add a reviews platform to build customer trust
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 23 Feb 2026
Overall Ranking
#2 / 16375
Faster than 100% of stores
Homeware Ranking
#1 / 457
Top 0% in category
Category Avg Performance
58
+6 above avg
Category Avg LCP
2.0s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 673 Homeware stores
#2 in Homeware
Top 0% of stores
14% above average
1,028 products vs 898 avg
Faster than 100% of Homeware stores
PageSpeed score: 64/100
+15 products
Over the past month
Category Benchmarks
Compared to 673 stores in Homeware
14% above average
avg
221% above average
avg
5% above average
avg
17% below average
avg
Theme & Design
Tech Stack
Platform
shopify
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Top 10% largest catalog
Top 0% by catalog size
medium
Above-average content investment
Tech Stack Maturity
Mature stack
Business Sophistication
Developing
Store Timeline & History
Feb 2026
Feb 2026
Similar Homeware Stores
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About Insidehouse
Insidehouse is a homeware ecommerce store built on shopify and operating in GB. The store currently offers 1,028 products organized across 250 collections, making it larger than average for the homeware category.
Theme and Design
Insidehouse uses the Pipeline theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Insidehouse achieves a performance score of 64/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 89/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Insidehouse has not implemented a third-party review platform and offers Pipe, PayPal, Klarna for payment flexibility.
Competitive Positioning
Within the Homeware category, Insidehouse ranks #2 out of 673 stores we track. This places them in the top 0% of homeware stores by product catalog size. Over the past month, the store has grown its catalog by 15 products.
Last scanned
Feb 23, 2026