Izzyb
izzyb.uk
Izzy B is a character and licensing company that sells merchandise, toys, and media featuring their proprietary characters including The Sweet Potatoes Club and bunny b. The store offers physical products, audiobooks, and related branded goods based on their original character intellectual property.
Products
9
Collections
2
Pages
12
Blog Posts
3
CommerceRank Score
Overall store health assessment based on 5 key factors
59/100
Top Recommendations
- Migrate from legacy OS 1.0 theme to OS 2.0 for better performance and features
- Expand product catalog to improve store authority
- Add a reviews platform to build customer trust
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 21 Feb 2026
Overall Ranking
#2 / 16375
Faster than 100% of stores
Toys & Games Ranking
#10 / 293
Top 3% in category
Category Avg Performance
59
+21 above avg
Category Avg LCP
1.6s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 465 Toys & Games stores
#9 in Toys & Games
Top 2% of stores
100% below average
9 products vs 2,106 avg
Faster than 97% of Toys & Games stores
PageSpeed score: 80/100
Category Benchmarks
Compared to 465 stores in Toys & Games
100% below average
avg
98% below average
avg
14% below average
avg
89% below average
avg
Theme & Design
Tech Stack
Platform
shopify
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Top 10% largest catalog
Top 2% by catalog size
low
Basic content (12 pages)
Tech Stack Maturity
Mature stack
Business Sophistication
Emerging
Store Timeline & History
Feb 2026
Similar Toys & Games Stores
Other toys & games stores with similar size
Is this your competitor?
Get a free audit and see how you compare
About Izzyb
Izzyb is a toys & games ecommerce store built on shopify and operating in GB. The store currently offers 9 products organized across 2 collections, making it comparable in size for the toys & games category.
Theme and Design
Izzyb uses the Debut theme from the Shopify Theme Store. This theme choice is used by 9% of toys & games stores.
Performance Analysis
Based on Google PageSpeed Insights, Izzyb achieves a performance score of 80/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 80/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Izzyb has not implemented a third-party review platform and offers Pipe, PayPal for payment flexibility.
Competitive Positioning
Within the Toys & Games category, Izzyb ranks #9 out of 465 stores we track. This places them in the top 2% of toys & games stores by product catalog size.
Last scanned
Feb 23, 2026