Lecol
lecol.net
Le Col is a premium cycling apparel brand offering technical performance wear including jerseys, bib shorts, base layers, jackets, and accessories. Founded by Team GB cyclist Yanto Barker, the brand designs and tests products in professional peloton conditions, catering to both professional and amateur cyclists.
Performance Needs Attention
This store scores 22/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
302
Collections
383
Pages
282
Blog Posts
417
CommerceRank Score
Overall store health assessment based on 5 key factors
55/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- PageSpeed is 35 points below Fashion & Clothing category average (57)
- Add a reviews platform to build customer trust
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 22 Feb 2026
Overall Ranking
#16069 / 16375
Faster than 2% of stores
Fashion & Clothing Ranking
#2929 / 2989
Top 98% in category
Category Avg Performance
57
-35 below avg
Category Avg LCP
1.9s
Faster than avg
Performance
Accessibility
SEO
Core Web Vitals
1.8s
Largest Contentful Paint
0.000
Cumulative Layout Shift
181ms
Interaction to Next Paint
Additional Metrics
1.5s
First Contentful Paint
558ms
Time to First Byte
15.3s
Speed Index
Store Audit
Actionable insights compared to 4419 Fashion & Clothing stores
#1371 in Fashion & Clothing
Above average (top 31%)
63% below average
302 products vs 819 avg
Slower than 98% of Fashion & Clothing stores
PageSpeed score: 22/100
Category Benchmarks
Compared to 4419 stores in Fashion & Clothing
63% below average
avg
312% above average
avg
588% above average
avg
1203% above average
avg
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
shopify
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Above average catalog size
Top 31% by catalog size
high
Strong content (417 blogs, 282 pages)
Tech Stack Maturity
Mature stack
Business Sophistication
Developing
Store Timeline & History
Feb 2026
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About Lecol
Lecol is a fashion & clothing ecommerce store built on shopify and operating in GB. The store currently offers 302 products organized across 383 collections, making it comparable in size for the fashion & clothing category.
Theme and Design
Lecol uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Lecol achieves a performance score of 22/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 87/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Lecol has not implemented a third-party review platform and offers PayPal, Klarna, Afterpay, Zip (Quadpay) for payment flexibility.
Competitive Positioning
Within the Fashion & Clothing category, Lecol ranks #1371 out of 4419 stores we track. This places them in the top 31% of fashion & clothing stores by product catalog size.
Last scanned
Feb 19, 2026