Lenanailpolish
lenanailpolish.com
LENA Nail Polish Direct is a beauty brand specializing in award-winning breathable nail polish formulations that are vegan, cruelty-free, and halal-friendly. The store offers a curated selection of nail products organized by color families, finishes, and complementary items like top and base coats, along with a kids' nail polish line.
Performance Needs Attention
This store scores 24/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
374
Collections
60
Pages
19
Blog Posts
11
CommerceRank Score
Overall store health assessment based on 5 key factors
65/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- PageSpeed is 32 points below Beauty & Cosmetics category average (56)
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 23 Feb 2026
Overall Ranking
#16018 / 16375
Faster than 2% of stores
Beauty & Cosmetics Ranking
#393 / 403
Top 98% in category
Category Avg Performance
56
-32 below avg
Category Avg LCP
1.9s
Faster than avg
Performance
Accessibility
SEO
Core Web Vitals
1.2s
Largest Contentful Paint
0.070
Cumulative Layout Shift
96ms
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 572 Beauty & Cosmetics stores
#81 in Beauty & Cosmetics
Top 14% of stores
19% above average
374 products vs 315 avg
Slower than 98% of Beauty & Cosmetics stores
PageSpeed score: 24/100
Category Benchmarks
Compared to 572 stores in Beauty & Cosmetics
19% above average
avg
15% above average
avg
0% below average
avg
59% below average
avg
Theme & Design
Tech Stack
Platform
shopify
Reviews Platform
TrustPilot
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Larger than 75% of category
Top 14% by catalog size
low
Basic content (19 pages)
Tech Stack Maturity
Advanced stack
Business Sophistication
Developing
Store Timeline & History
Feb 2026
Similar Beauty & Cosmetics Stores
Other beauty & cosmetics stores with similar size
Is this your competitor?
Get a free audit and see how you compare
About Lenanailpolish
Lenanailpolish is a beauty & cosmetics ecommerce store built on shopify and operating in US. The store currently offers 374 products organized across 60 collections, making it larger than average for the beauty & cosmetics category.
Theme and Design
Lenanailpolish uses the Pipeline theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Lenanailpolish achieves a performance score of 24/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 94/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Lenanailpolish uses TrustPilot for customer reviews and offers Pipe, PayPal, Klarna for payment flexibility.
Competitive Positioning
Within the Beauty & Cosmetics category, Lenanailpolish ranks #81 out of 572 stores we track. This places them in the top 14% of beauty & cosmetics stores by product catalog size.
Last scanned
Feb 20, 2026
