Products
36
-36Collections
18
-5Pages
42
Blog Posts
34
CommerceRank Score
Overall store health assessment based on 5 key factors
24/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- Product count is declining — review catalogue strategy
- Add a reviews platform to build customer trust
Store Audit
Actionable insights compared to 48762 General stores
#31805 in General
Below 65% of stores
96% below average
36 products vs 957 avg
-36 products
Over the past few months
Category Benchmarks
Compared to 48762 stores in General
96% below average
avg
73% below average
avg
62% above average
avg
6% below average
avg
Domain Authority
Backlink strength & referring domains
Referring Domains
12
Total Links
12
Top Linking Domains
- citizen-femme.com1
- frowmagazine.com1
- millalascelles.com1
- rubyandpearl1.com1
- sheerluxe.com1
Data via Crawly Backlink Checker
Theme & Design
Theme Name
MadridType
Theme Store
Tech Stack
Platform
shopify
Payment / Finance
Business Profile
Store maturity and operational indicators
Declining (-50%)
Unknown
Below average catalog size
Top 65% by catalog size
medium
Above-average content investment
Tech Stack Maturity
Mature stack
Business Sophistication
Emerging
Store Timeline & History
May 2026
Mar 2026
Similar General Stores
Other general stores with similar size
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About Londonvelvet
Londonvelvet is a general ecommerce store built on shopify and operating in GB. The store currently offers 36 products organized across 18 collections, making it comparable in size for the general category.
Theme and Design
Londonvelvet uses the Madrid theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Tech Stack
Beyond the core Shopify platform, Londonvelvet has not implemented a third-party review platform and offers PayPal, Klarna for payment flexibility.
Competitive Positioning
Within the General category, Londonvelvet ranks #31805 out of 48762 stores we track. This places them in the top 65% of general stores by product catalog size. Over the past few months, the store has reduced its catalog by 36 products.
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