Nativecos
nativecos.com
Native is a clean beauty brand offering aluminum and paraben-free deodorants, body care, hair care, skincare, hand soap, and toothpaste products. The brand emphasizes vegan, cruelty-free formulations and has built a reputation around simple, effective personal care solutions.
Performance Needs Attention
This store scores 26/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
16
Collections
87
Pages
29
Blog Posts
3
CommerceRank Score
Overall store health assessment based on 5 key factors
43/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- PageSpeed is 28 points below Beauty & Skincare category average (54)
- Expand product catalog to improve store authority
- Add a reviews platform to build customer trust
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 22 Feb 2026
Overall Ranking
#15956 / 16375
Faster than 3% of stores
Beauty & Skincare Ranking
#834 / 859
Top 97% in category
Category Avg Performance
54
-28 below avg
Category Avg LCP
2.1s
Slower than avg
Performance
Accessibility
SEO
Core Web Vitals
3.0s
Largest Contentful Paint
0.100
Cumulative Layout Shift
137ms
Interaction to Next Paint
Additional Metrics
1.6s
First Contentful Paint
573ms
Time to First Byte
14.6s
Speed Index
Store Audit
Actionable insights compared to 1155 Beauty & Skincare stores
#799 in Beauty & Skincare
Below 69% of stores
96% below average
16 products vs 445 avg
Slower than 97% of Beauty & Skincare stores
PageSpeed score: 26/100
+2 products
Over the past 6 months
Category Benchmarks
Compared to 1155 stores in Beauty & Skincare
96% below average
avg
40% above average
avg
12% below average
avg
94% below average
avg
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
shopify
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
1+ year
Since Dec 2024
Below average catalog size
Top 69% by catalog size
low
Basic content (29 pages)
Tech Stack Maturity
Developing stack
Business Sophistication
Emerging
Store Timeline & History
Jul 2025
Jun 2025
May 2025
Apr 2025
Mar 2025
Mar 2025
Mar 2025
Theme changed from WB Restage BW Surge | 20250101 Update Robots to blacksmith/main - Production
Jan 2025
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About Nativecos
Nativecos is a beauty & skincare ecommerce store built on shopify and operating in US. The store currently offers 16 products organized across 87 collections, making it comparable in size for the beauty & skincare category.
Theme and Design
Nativecos uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Nativecos achieves a performance score of 26/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 100/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Nativecos has not implemented a third-party review platform and offers PayPal for payment flexibility.
Competitive Positioning
Within the Beauty & Skincare category, Nativecos ranks #799 out of 1155 stores we track. This places them in the top 69% of beauty & skincare stores by product catalog size. Over the past 6 months, the store has grown its catalog by 2 products.
Last scanned
Feb 18, 2026
