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Nhc

shopify

nhc.com

Natural Healthy Concepts is an online health food store specializing in vitamins, dietary supplements, and natural wellness products. The store offers a curated selection of supplement brands and provides free standard U.S. shipping on all orders, with both online shopping and physical retail locations available.

Supplements
Bespoke
HR / USD
PayPal
Visit Store

Performance Needs Attention

This store scores 47/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.

Products

13,396

+1,054

Collections

1,081

Pages

26

Blog Posts

2,286

CommerceRank Score

Overall store health assessment based on 5 key factors

C

65/100

performance5/25 (Poor)
catalog25/25 (Large catalog)
tech Stack10/20 (Partial)
theme10/15 (Custom theme)
content15/15 (Rich)

Top Recommendations

  • Critical: PageSpeed below 50 is hurting conversions
  • Add a reviews platform to build customer trust

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 23 Feb 2026

Overall Ranking

#2 / 16375

Faster than 100% of stores

Supplements Ranking

#2 / 330

Top 1% in category

Category Avg Performance

52

-5 below avg

Category Avg LCP

2.0s

Faster than avg

47

Performance

85

Accessibility

92

SEO

Core Web Vitals

LCPgood

1.8s

Largest Contentful Paint

CLSgood

0.000

Cumulative Layout Shift

INPgood

107ms

Interaction to Next Paint

Additional Metrics

Store Audit

Actionable insights compared to 463 Supplements stores

#1 in Supplements

Top 0% of stores

6102% above average

13,396 products vs 216 avg

Faster than 99% of Supplements stores

PageSpeed score: 47/100

+1,054 products

Over the past month

Category Benchmarks

Compared to 463 stores in Supplements

Products13,396 / avg 216

6102% above average

avg

Collections1,081 / avg 39

2672% above average

avg

Pages26 / avg 36

28% below average

avg

Blog Posts2,286 / avg 108

2017% above average

avg

Theme & Design

Theme Name

Bespoke

Type

Custom / Bespoke

Tech Stack

Platform

shopify

Payment / Finance

PayPal

Business Profile

Store maturity and operational indicators

Growth Trajectory

Growing (+9%)

Tracking History

NaN+ year

Since Invalid Date

Market Position

Top 10% largest catalog

Top 0% by catalog size

Content Investment

high

Strong content (2286 blogs, 26 pages)

Tech Stack Maturity

Developing stack

No review platform (42% of category uses one)

Business Sophistication

Established

International

Store Timeline & History

Feb 2026

13,396 products1,081 collections26 pages2,286 blogs

Feb 2026

12,342 products1,081 collections26 pages2,286 blogs

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About Nhc

Nhc is a supplements ecommerce store built on shopify and operating in HR. The store currently offers 13,396 products organized across 1,081 collections, making it larger than average for the supplements category.

Theme and Design

Nhc uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, Nhc achieves a performance score of 47/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 85/100 for accessibility and 92/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Nhc has not implemented a third-party review platform and offers PayPal for payment flexibility.

Competitive Positioning

Within the Supplements category, Nhc ranks #1 out of 463 stores we track. This places them in the top 0% of supplements stores by product catalog size. Over the past month, the store has grown its catalog by 1,054 products.

Last scanned

Feb 23, 2026

Nhc | Supplements Store Analysis | CommerceRank