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Nicholataylorson

shopify

nicholataylorson.com

Nichola Taylorson is a London-based textile designer offering modern homeware products including fabrics, wallpapers, and cushions. The brand fuses traditional aesthetic principles with vibrant, contemporary design influences, positioning itself as a premium, designer-led home textiles company.

Homeware
Brooklyn
ZA / GBP
PayPal
Visit Store

Products

190

Collections

4

Pages

4

Blog Posts

5

CommerceRank Score

Overall store health assessment based on 5 key factors

C

58/100

performance12/25 (Needs work)
catalog15/25 (Growing)
tech Stack10/20 (Partial)
theme12/15 (Popular theme)
content9/15 (Good)

Top Recommendations

  • Migrate from legacy OS 1.0 theme to OS 2.0 for better performance and features
  • Improve PageSpeed performance to 70+ for better conversions
  • Add a reviews platform to build customer trust

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 24 Feb 2026

Overall Ranking

#2 / 16375

Faster than 100% of stores

Homeware Ranking

#1 / 457

Top 0% in category

Category Avg Performance

58

+3 above avg

Category Avg LCP

2.0s

61

Performance

85

Accessibility

92

SEO

Core Web Vitals

LCPunavailable

Largest Contentful Paint

CLSunavailable

Cumulative Layout Shift

INPunavailable

Interaction to Next Paint

Additional Metrics

Store Audit

Actionable insights compared to 673 Homeware stores

#2 in Homeware

Top 0% of stores

79% below average

190 products vs 898 avg

Faster than 100% of Homeware stores

PageSpeed score: 61/100

Category Benchmarks

Compared to 673 stores in Homeware

Products190 / avg 898

79% below average

avg

Collections4 / avg 78

95% below average

avg

Pages4 / avg 20

80% below average

avg

Blog Posts5 / avg 29

83% below average

avg

Theme & Design

Theme Name

Brooklyn

Type

Theme Store

Theme Store ID

730

Tech Stack

Platform

shopify

Payment / Finance

PayPal

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

NaN+ year

Since Invalid Date

Market Position

Top 10% largest catalog

Top 0% by catalog size

Content Investment

low

Basic content (4 pages)

Tech Stack Maturity

Developing stack

No review platform (28% of category uses one)

Business Sophistication

Emerging

Legacy Theme

Store Timeline & History

Feb 2026

190 products4 collections4 pages5 blogs

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About Nicholataylorson

Nicholataylorson is a homeware ecommerce store built on shopify and operating in ZA. The store currently offers 190 products organized across 4 collections, making it comparable in size for the homeware category.

Theme and Design

Nicholataylorson uses the Brooklyn theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, Nicholataylorson achieves a performance score of 61/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 85/100 for accessibility and 92/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Nicholataylorson has not implemented a third-party review platform and offers PayPal for payment flexibility.

Competitive Positioning

Within the Homeware category, Nicholataylorson ranks #2 out of 673 stores we track. This places them in the top 0% of homeware stores by product catalog size.

Last scanned

Feb 23, 2026

Nicholataylorson | Homeware Store Analysis | CommerceRank