theme/main
nobullproject.com
NOBULL is a performance footwear and apparel brand that designs hybrid trainers and athletic gear specifically built for gym training and fitness activities. The brand emphasizes functional, high-performance products for individuals pursuing physical strength and conditioning, along with complementary nutrition products.
Performance Needs Attention
This store scores 35/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
556
Collections
391
Pages
71
Blog Posts
85
CommerceRank Score
Overall store health assessment based on 5 key factors
50/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- PageSpeed is 23 points below Sports & Fitness category average (58)
- Add a reviews platform to build customer trust
- Consider BNPL options to increase average order value
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 24 Feb 2026
Overall Ranking
#14952 / 16375
Faster than 9% of stores
Sports & Fitness Ranking
#131 / 144
Top 91% in category
Category Avg Performance
58
-23 below avg
Category Avg LCP
1.7s
Slower than avg
Performance
Accessibility
SEO
Core Web Vitals
2.0s
Largest Contentful Paint
0.000
Cumulative Layout Shift
161ms
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 218 Sports & Fitness stores
#28 in Sports & Fitness
Top 13% of stores
13% below average
556 products vs 640 avg
Slower than 91% of Sports & Fitness stores
PageSpeed score: 35/100
No BNPL options
60% of Sports & Fitness stores offer PayPal
Category Benchmarks
Compared to 218 stores in Sports & Fitness
13% below average
avg
541% above average
avg
238% above average
avg
254% above average
avg
Category Intelligence
How theme/main compares to other sports & fitness stores
Insights
- 60% of Sports & Fitness stores offer PayPal
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
No additional integrations detected
Business Profile
Store maturity and operational indicators
Stable
Unknown
Larger than 75% of category
Top 13% by catalog size
high
Strong content (85 blogs, 71 pages)
Tech Stack Maturity
Basic stack
Business Sophistication
Developing
Store Timeline & History
Feb 2026
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About theme/main
theme/main is a sports & fitness ecommerce store built on and operating in CH. The store currently offers 556 products organized across 391 collections, making it comparable in size for the sports & fitness category.
Theme and Design
theme/main uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, theme/main achieves a performance score of 35/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 86/100 for accessibility and 85/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, theme/main has not implemented a third-party review platform. Compared to other sports & fitness stores, 60% of sports & fitness stores offer paypal
Competitive Positioning
Within the Sports & Fitness category, theme/main ranks #28 out of 218 stores we track. This places them in the top 13% of sports & fitness stores by product catalog size.
Last scanned
Feb 24, 2026
