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Owlgreatbritain

shopify

owlgreatbritain.co.uk

O.W.L Great Britain is a designer watchmaker offering contemporary British-crafted timepieces. Their collections include men's and women's watches in various sizes, with premium offerings such as natural stone dial variants featuring genuine semi-precious stones, positioned as luxury accessories with emphasis on exceptional quality and craftsmanship.

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Performance Needs Attention

This store scores 35/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.

Products

115

Collections

24

Pages

9

Blog Posts

32

CommerceRank Score

Overall store health assessment based on 5 key factors

D

54/100

performance5/25 (Poor)
catalog15/25 (Growing)
tech Stack10/20 (Partial)
theme10/15 (Custom theme)
content14/15 (Rich)

Top Recommendations

  • Critical: PageSpeed below 50 is hurting conversions
  • PageSpeed is 22 points below Jewellery & Watches category average (57)
  • Add a reviews platform to build customer trust

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 23 Feb 2026

Overall Ranking

#2 / 16375

Faster than 100% of stores

Jewellery & Watches Ranking

#1 / 758

Top 0% in category

Category Avg Performance

57

-22 below avg

Category Avg LCP

1.8s

35

Performance

85

Accessibility

92

SEO

Core Web Vitals

LCPunavailable

Largest Contentful Paint

CLSunavailable

Cumulative Layout Shift

INPunavailable

Interaction to Next Paint

Additional Metrics

FCPunavailable

First Contentful Paint

TTFBunavailable

Time to First Byte

SIpoor

13.0s

Speed Index

Store Audit

Actionable insights compared to 1082 Jewellery & Watches stores

#6 in Jewellery & Watches

Top 1% of stores

86% below average

115 products vs 802 avg

Faster than 100% of Jewellery & Watches stores

PageSpeed score: 35/100

Category Benchmarks

Compared to 1082 stores in Jewellery & Watches

Products115 / avg 802

86% below average

avg

Collections24 / avg 72

67% below average

avg

Pages9 / avg 28

68% below average

avg

Blog Posts32 / avg 46

30% below average

avg

Theme & Design

Theme Name

Bespoke

Type

Custom / Bespoke

Tech Stack

Platform

shopify

Payment / Finance

PayPal

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

NaN+ year

Since Invalid Date

Market Position

Top 10% largest catalog

Top 1% by catalog size

Content Investment

low

Basic content (9 pages)

Tech Stack Maturity

Developing stack

No review platform (25% of category uses one)

Business Sophistication

Emerging

Store Timeline & History

Feb 2026

115 products24 collections9 pages32 blogs

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About Owlgreatbritain

Owlgreatbritain is a jewellery & watches ecommerce store built on shopify and operating in GB. The store currently offers 115 products organized across 24 collections, making it comparable in size for the jewellery & watches category.

Theme and Design

Owlgreatbritain uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, Owlgreatbritain achieves a performance score of 35/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 85/100 for accessibility and 92/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Owlgreatbritain has not implemented a third-party review platform and offers PayPal for payment flexibility.

Competitive Positioning

Within the Jewellery & Watches category, Owlgreatbritain ranks #6 out of 1082 stores we track. This places them in the top 1% of jewellery & watches stores by product catalog size.

Last scanned

Feb 22, 2026

Owlgreatbritain | Jewellery & Watches Store Analysis | CommerceRank