Paulsandzapatitos
paulsandzapatitos.com
Pauls & Zapatitos is a children's fashion retailer offering quality clothing and footwear for babies through teenagers up to age 16. The store curates a wide selection of premium European and international brands including A Dee, KENZO, Levi's, and Geox, with a focus on both special occasion wear and everyday children's clothing.
Performance Needs Attention
This store scores 38/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
1,796
Collections
134
Pages
13
Blog Posts
3
CommerceRank Score
Overall store health assessment based on 5 key factors
77/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- PageSpeed is 18 points below Baby & Kids category average (56)
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 23 Feb 2026
Overall Ranking
#14421 / 16375
Faster than 12% of stores
Baby & Kids Ranking
#352 / 402
Top 88% in category
Category Avg Performance
56
-18 below avg
Category Avg LCP
1.7s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
—
First Contentful Paint
—
Time to First Byte
8.6s
Speed Index
Store Audit
Actionable insights compared to 575 Baby & Kids stores
#49 in Baby & Kids
Top 9% of stores
193% above average
1,796 products vs 612 avg
Slower than 88% of Baby & Kids stores
PageSpeed score: 38/100
Category Benchmarks
Compared to 575 stores in Baby & Kids
193% above average
avg
41% above average
avg
32% below average
avg
91% below average
avg
Theme & Design
Tech Stack
Platform
shopify
Reviews Platform
judge.me
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Top 10% largest catalog
Top 9% by catalog size
low
Basic content (13 pages)
Tech Stack Maturity
Advanced stack
Business Sophistication
Established
Store Timeline & History
Feb 2026
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About Paulsandzapatitos
Paulsandzapatitos is a baby & kids ecommerce store built on shopify and operating in US. The store currently offers 1,796 products organized across 134 collections, making it larger than average for the baby & kids category.
Theme and Design
Paulsandzapatitos uses the Bespoke theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Paulsandzapatitos achieves a performance score of 38/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 85/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Paulsandzapatitos uses judge.me for customer reviews and offers PayPal, Klarna for payment flexibility.
Competitive Positioning
Within the Baby & Kids category, Paulsandzapatitos ranks #49 out of 575 stores we track. This places them in the top 9% of baby & kids stores by product catalog size.
Last scanned
Feb 20, 2026