Products
528
Collections
93
Pages
6
Blog Posts
1
CommerceRank Score
Overall store health assessment based on 5 key factors
42/100
Top Recommendations
- Add a reviews platform to build customer trust
- Consider BNPL options to increase average order value
Store Audit
Actionable insights compared to 34432 General stores
#5654 in General
Top 16% of stores
33% below average
528 products vs 792 avg
No BNPL options
71% of General stores offer PayPal
Category Benchmarks
Compared to 34432 stores in General
33% below average
avg
58% above average
avg
70% below average
avg
97% below average
avg
Category Intelligence
How Pens Etc compares to other general stores
0%
of General stores use this theme
Insights
- 71% of General stores offer PayPal
Theme & Design
Tech Stack
Platform
shopify
No additional integrations detected
Business Profile
Store maturity and operational indicators
Stable
New (< 3 months)
Since Mar 2026
Larger than 75% of category
Top 16% by catalog size
low
Basic content (6 pages)
Tech Stack Maturity
Basic stack
Business Sophistication
Emerging
Store Timeline & History
Mar 2026
Similar General Stores
Other general stores with similar size
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About Pens Etc
Pens Etc is a general ecommerce store built on shopify and operating in GB. The store currently offers 528 products organized across 93 collections, making it comparable in size for the general category.
Theme and Design
Pens Etc uses the Venture theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Tech Stack
Beyond the core Shopify platform, Pens Etc has not implemented a third-party review platform. Compared to other general stores, 71% of general stores offer paypal
Competitive Positioning
Within the General category, Pens Etc ranks #5654 out of 34432 stores we track. This places them in the top 16% of general stores by product catalog size.
Last scanned
Mar 24, 2026
