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Preciousvirginhair

shopify

preciousvirginhair.co.uk

Precious Virgin Hair Ltd (PVH) is a hair extension retailer offering premium 100% virgin and raw human hair sourced from Peruvian, Cambodian, South American, and Burmese suppliers. The store sells hair bundles, ready-made and custom wigs, frontals, closures, and curated collections in various textures including straight, wavy, and curly options.

Beauty & Cosmetics
Debut
LT / GBP
Afterpay
Visit Store

Products

52

Collections

14

Pages

13

Blog Posts

3

CommerceRank Score

Overall store health assessment based on 5 key factors

C

66/100

performance20/25 (Good)
catalog10/25 (Small)
tech Stack10/20 (Partial)
theme15/15 (Top 5 theme)
content11/15 (Good)

Top Recommendations

  • Migrate from legacy OS 1.0 theme to OS 2.0 for better performance and features
  • Add a reviews platform to build customer trust

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 23 Feb 2026

Overall Ranking

#2 / 16375

Faster than 100% of stores

Beauty & Cosmetics Ranking

#1 / 403

Top 0% in category

Category Avg Performance

56

+17 above avg

Category Avg LCP

1.9s

73

Performance

79

Accessibility

100

SEO

Core Web Vitals

LCPunavailable

Largest Contentful Paint

CLSunavailable

Cumulative Layout Shift

INPunavailable

Interaction to Next Paint

Additional Metrics

FCPunavailable

First Contentful Paint

TTFBunavailable

Time to First Byte

SIgood

3.2s

Speed Index

Store Audit

Actionable insights compared to 572 Beauty & Cosmetics stores

#3 in Beauty & Cosmetics

Top 1% of stores

83% below average

52 products vs 315 avg

Faster than 100% of Beauty & Cosmetics stores

PageSpeed score: 73/100

Category Benchmarks

Compared to 572 stores in Beauty & Cosmetics

Products52 / avg 315

83% below average

avg

Collections14 / avg 52

73% below average

avg

Pages13 / avg 19

32% below average

avg

Blog Posts3 / avg 27

89% below average

avg

Category Intelligence

How Preciousvirginhair compares to other beauty & cosmetics stores

Theme Adoption

12%

of Beauty & Cosmetics stores use this theme

Finance Adoption

7%

of Beauty & Cosmetics stores use Afterpay

Insights

  • 65% of Beauty & Cosmetics stores offer PayPal

Theme & Design

Theme Name

Debut

Type

Theme Store

Theme Store ID

796

Tech Stack

Platform

shopify

Payment / Finance

Afterpay

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

NaN+ year

Since Invalid Date

Market Position

Top 10% largest catalog

Top 1% by catalog size

Content Investment

low

Basic content (13 pages)

Tech Stack Maturity

Developing stack

No review platform (32% of category uses one)

Business Sophistication

Emerging

Legacy Theme

Store Timeline & History

Feb 2026

52 products14 collections13 pages3 blogs

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About Preciousvirginhair

Preciousvirginhair is a beauty & cosmetics ecommerce store built on shopify and operating in LT. The store currently offers 52 products organized across 14 collections, making it comparable in size for the beauty & cosmetics category.

Theme and Design

Preciousvirginhair uses the Debut theme from the Shopify Theme Store. This theme choice is used by 12% of beauty & cosmetics stores.

Performance Analysis

Based on Google PageSpeed Insights, Preciousvirginhair achieves a performance score of 73/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 79/100 for accessibility and 100/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Preciousvirginhair has not implemented a third-party review platform and offers Afterpay for payment flexibility. Compared to other beauty & cosmetics stores, 65% of beauty & cosmetics stores offer paypal

Competitive Positioning

Within the Beauty & Cosmetics category, Preciousvirginhair ranks #3 out of 572 stores we track. This places them in the top 1% of beauty & cosmetics stores by product catalog size.

Last scanned

Feb 22, 2026

Preciousvirginhair | Beauty & Cosmetics Store Analysis | CommerceRank