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Priormade

shopify

priormade.store

Priormade is a homeware retailer specializing in contemporary, responsibly-made homewares, lighting, plant stands, vessels, and vases crafted from sustainable and recycled materials. The brand emphasizes skilled craftsmanship and attention to detail in functional home accessories and decorative pieces.

Homeware
Pipeline
GB / GBP
TrustPilot
Pipe +1
Visit Store

Products

266

Collections

29

Pages

18

Blog Posts

21

CommerceRank Score

Overall store health assessment based on 5 key factors

B

72/100

performance12/25 (Needs work)
catalog15/25 (Growing)
tech Stack20/20 (Complete)
theme10/15 (Established theme)
content15/15 (Rich)

Top Recommendations

  • Improve PageSpeed performance to 70+ for better conversions

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 23 Feb 2026

Overall Ranking

#2 / 16375

Faster than 100% of stores

Homeware Ranking

#1 / 457

Top 0% in category

Category Avg Performance

58

+1 above avg

Category Avg LCP

2.0s

59

Performance

93

Accessibility

92

SEO

Core Web Vitals

LCPunavailable

Largest Contentful Paint

CLSunavailable

Cumulative Layout Shift

INPunavailable

Interaction to Next Paint

Additional Metrics

Store Audit

Actionable insights compared to 673 Homeware stores

#2 in Homeware

Top 0% of stores

70% below average

266 products vs 898 avg

Faster than 100% of Homeware stores

PageSpeed score: 59/100

Category Benchmarks

Compared to 673 stores in Homeware

Products266 / avg 898

70% below average

avg

Collections29 / avg 78

63% below average

avg

Pages18 / avg 20

10% below average

avg

Blog Posts21 / avg 29

28% below average

avg

Theme & Design

Theme Name

Pipeline

Type

Theme Store

Theme Store ID

739

Tech Stack

Platform

shopify

Reviews Platform

TrustPilot

Payment / Finance

Pipe
PayPal

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

NaN+ year

Since Invalid Date

Market Position

Top 10% largest catalog

Top 0% by catalog size

Content Investment

low

Basic content (18 pages)

Tech Stack Maturity

Advanced stack

Full tech stack adopted

Business Sophistication

Developing

InternationalModern Theme

Store Timeline & History

Feb 2026

266 products29 collections18 pages21 blogs

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About Priormade

Priormade is a homeware ecommerce store built on shopify and operating in GB. The store currently offers 266 products organized across 29 collections, making it comparable in size for the homeware category.

Theme and Design

Priormade uses the Pipeline theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, Priormade achieves a performance score of 59/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 93/100 for accessibility and 92/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Priormade uses TrustPilot for customer reviews and offers Pipe, PayPal for payment flexibility.

Competitive Positioning

Within the Homeware category, Priormade ranks #2 out of 673 stores we track. This places them in the top 0% of homeware stores by product catalog size.

Last scanned

Feb 23, 2026

Priormade | Homeware Store Analysis | CommerceRank